毕业论文摘要部分翻译

With the arrival of the era of experience economy, experience marketing to replace the traditional marketing methods, in order to cater to consumer consumption pattern , as tourists experience oriented tourism product, theme park should establish a set of perfect experience marketing system, to meet the growing demand of tourist Happy Valley in Shanghai as an example, using the methods of literature research on theme park and experiential marketing literature summary, summarized and applied to a theme park experience marketing eight the case study method, into the Disney Park success stories, and from the theme park experience marketing eight strategy angle to carry on the concrete on the investigation on the spot, listened to the opinion of respondents, together with the author's own perspective analysis of Shanghai Happy Valley experience marketing present situation and the insufficiency the light of Happy Valley experience marketing deficiencies, use comparative study of law, draw lessons from the advanced experience of Disney Park, Shanghai Happy Valley experience marketing strategy and puts forward the concrete countermeasures and suggestions of hope these suggestions and Countermeasures for Shanghai Happy Valley and other theme park operators to provide reference.

Abstract Accounting supervision in accordance with the relevant national laws, regulations, rules and regulations on accounting work control, and use the correct accounting information to a comprehensive and integrated coordination of economic activity, control, supervise and urge to improve the quality of accounting information and economic efficiency . In the new situation under the current economic operation mechanisms, the establishment of modern enterprise system, accounting supervision, a lot of changes in accounting supervision aspects there are many problems can not be : accounting supervision, basic functions, professional ethics, legal environment

Now the world, the tourism has become in the global economy the development tendency to be strongest and one of most active industrialFounded the red traveling beginning of a matter from Jiangxi in the nation, the Jiangxi tourism develops because starts late, the Jiangxi traveling enterprise exists slightly, disperses, the weak phenomenonThe management is not standard, the managerial talent to lack, the information management level error, the customer degree of satisfaction is lowTherefore the Jiangxi tourism urgent needs take the customer as the central new theory and the technical supportThe customer relations management is precisely focuses in take the customer demand as a core, thought the customer provides the personalized service is an objective, take information technology as method new management idea.