No matter how the world changes, how the progress of the times, people's eternal love will always be the topic. People used to describe diamonds of eternal love, with crystal describe the purity of love. People always love to have a supreme appeal. Wedding planning is tailored for the wedding guests. Shili red cosmetics wedding is a company sets the overall planning, creative, design and operation of the scene as one of the specialized companies celebrations. I graduated from the design of choice is "event in China" in the sub-item - "We married in 2008." The main thesis is the company's overall vision plan, including: VI of the (corporate identity system) and posters Poster Design, in creative ways, the concept and implementation process. Key words: design; corporate identity; Red culture; wedding Aesthetics