(3) social custom differences China is a by modest as a virtue of society, therefore, we accept others in praise of often take the way when We are not accustomed to accept praise and gradually formed not used to direct expression of praise custom, even if we to some things or a person be praise of While American to others the praise makes no secret of expression comes out, they become the praise of the language in the life is very important Not only in the language to express the In many of the details to life, social customs between China and the United States is very For example deal with time, the man is a strictly abide by the time In their view of talents is only keep time have the sincerity of the Their time as his own private space, early or late is to disrupt their private life And the Chinese often can understand a reason time is Treat color, holidays, and many other life The difference is very So in the business communication, these social customs between ever-present affect Three, with business in cultural differences between China and the United States communication skills (a) first, strengthen cross-cultural awareness, narrow cultural The so-called \"cross-cultural consciousness\", which means that in different culture communication to succeed in foreign culture and enterprise to improve the sensitivity of the spirit and tolerance, understanding each other's values and behavior characteristics, to build up the atmosphere of mutual trust and For the two social system, history and culture of two very different people, we want to each other in a friendly and mutual benefit cooperation to the atmosphere in the long endure, should overcome \"national exposing falsehood\" influence, to carry forward its outstanding historical culture and at the same time, the folk custom culture absorb other countries bag, respect for understanding the rationality of the existence of heterogeneous Only narrow cultural differences, can make both sides in the commercial activity permanent harmonious (2) next, insist on their culture, compatible with other The enemy only, can ever To deeply understand the great motherland the long history of Chinese civilization, shape his descendants temperament, makes China's business workers itself is the flag of the Chinese At the same time, it should be to the United States has a profound understanding of Way can make us in the business communications avoid making unnecessary mistakes, causing damage to the people of America; At the same time also can make us \"vote for the good\", in business communication in a favorable position, can grasp the initiative for Of course good respect American friends of the culture, custom is our own outstanding quality (3) finally, to strengthen the cultural communication and exchange, and building a global In the trend of globalization is today, no country can ignore other countries As long as there is cooperation, there are bound to be As long as there is communication, there are bound to be And cultural differences are any business communication inevitably one of the most important And the culture of any nation is not static, it will develop as The Times continuously absorb foreign culture fusion forward The commercial workers building a global culture might only in international business cooperation in a dominant position, can we make our trade really go to the In short, if you want to be successful on intercultural business negotiation, the Chinese representative should first learn how to observe the foreign culture, is good at with their own culture contrast, learn to identify, understand, accept and respect each other's Ready to two different kinds of cultural band to communicate, and learn from gradually improve their cross-cultural Next, want to abandon national center almost socialist, respect for the foreign culture and custom and Business negotiations remember hazard comment on each other's cultural Accept and respect their moral standards and Every culture has its unique features existence has its Accept they also want to avoid the cultural contact between the International business negotiations both sides from different cultures have different negotiating mode and method, different way of communication and persuade strategy, different N We can not to their own cultural background for the standard to understand and evaluate each Should according to each other's culture and formulate and revise these negotiations negotiations strategies, so as to increase the chance of reaching an Otherwise, ignore cultural differences, lack of communication, processing not will increase the difficulty of Can't even reach an agreement, the loss of business