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论文..........这篇很不错，希望对你有帮助。Top 10 Things You Can Do to Reduce Global WarmingBurning fossil fuels such as natural gas, coal, oil and gasoline raises the level of carbon dioxide in the atmosphere, and carbon dioxide is a major contributor to the greenhouse effect and global warming. You can help to reduce the demand for fossil fuels, which in turn reduces global warming, by using energy more wisely. Here are 10 simple actions you can take to help reduce global warming. 1. Reduce, Reuse, RecycleDo your part to reduce waste by choosing reusable products instead of disposables. Buying products with minimal packaging (including the economy size when that makes sense for you) will help to reduce waste. And whenever you can, recycle paper, plastic, newspaper, glass and aluminum cans. If there isn't a recycling program at your workplace, school, or in your community, ask about starting one. By recycling half of your household waste, you can save 2,400 pounds of carbon dioxide annually. 2. Use Less Heat and Air ConditioningAdding insulation to your walls and attic, and installing weather stripping or caulking around doors and windows can lower your heating costs more than 25 percent, by reducing the amount of energy you need to heat and cool your home. Turn down the heat while you’re sleeping at night or away during the day, and keep temperatures moderate at all times. Setting your thermostat just 2 degrees lower in winter and higher in summer could save about 2,000 pounds of carbon dioxide each year. 3. Change a Light BulbWherever practical, replace regular light bulbs with compact fluorescent light (CFL) bulbs. Replacing just one 60-watt incandescent light bulb with a CFL will save you $30 over the life of the bulb. CFLs also last 10 times longer than incandescent bulbs, use two-thirds less energy, and give off 70 percent less every . family replaced one regular light bulb with a CFL, it would eliminate 90 billion pounds of greenhouse gases, the same as taking million cars off the road. 4. Drive Less and Drive SmartLess driving means fewer emissions. Besides saving gasoline, walking and biking are great forms of exercise. Explore your community’s mass transit system, and check out options for carpooling to work or you do drive, make sure your car is running efficiently. For example, keeping your tires properly inflated can improve your gas mileage by more than 3 percent. Every gallon of gas you save not only helps your budget, it also keeps 20 pounds of carbon dioxide out of the atmosphere. 5. Buy Energy-Efficient ProductsWhen it's time to buy a new car, choose one that offers good gas mileage. Home appliances now come in a range of energy-efficient models, and compact florescent bulbs are designed to provide more natural-looking light while using far less energy than standard light products that come with excess packaging, especially molded plastic and other packaging that can't be recycled. If you reduce your household garbage by 10 percent, you can save 1,200 pounds of carbon dioxide annually. 6. Use Less Hot WaterSet your water heater at 120 degrees to save energy, and wrap it in an insulating blanket if it is more than 5 years old. Buy low-flow showerheads to save hot water and about 350 pounds of carbon dioxide yearly. Wash your clothes in warm or cold water to reduce your use of hot water and the energy required to produce it. That change alone can save at least 500 pounds of carbon dioxide annually in most households. Use the energy-saving settings on your dishwasher and let the dishes air-dry. 7. Use the "Off" SwitchSave electricity and reduce global warming by turning off lights when you leave a room, and using only as much light as you need. And remember to turn off your television, video player, stereo and computer when you're not using 's also a good idea to turn off the water when you're not using it. While brushing your teeth, shampooing the dog or washing your car, turn off the water until you actually need it for rinsing. You'll reduce your water bill and help to conserve a vital resource. 8. Plant a TreeIf you have the means to plant a tree, start digging. During photosynthesis, trees and other plants absorb carbon dioxide and give off oxygen. They are an integral part of the natural atmospheric exchange cycle here on Earth, but there are too few of them to fully counter the increases in carbon dioxide caused by automobile traffic, manufacturing and other human activities. A single tree will absorb approximately one ton of carbon dioxide during its . Get a Report Card from Your Utility CompanyMany utility companies provide free home energy audits to help consumers identify areas in their homes that may not be energy efficient. In addition, many utility companies offer rebate programs to help pay for the cost of energy-efficient upgrades. 10. Encourage Others to ConserveShare information about recycling and energy conservation with your friends, neighbors and co-workers, and take opportunities to encourage public officials to establish programs and policies that are good for the 10 steps will take you a long way toward reducing your energy use and your monthly budget. And less energy use means less dependence on the fossil fuels that create greenhouse gases and contribute to global warming.

The way in which businesses will react and behave depend on a range of factors. Micro factors may be controllable, however, companies also need to be aware of the macro factors which they cannot control but will still impact on their business. The decision of how to react then has to be taken with consideration to a range of stakeholders. Nike, as an international brand name has a large number of stakeholders, from employees, contractors and customers as well as shareholders through to less direct stakeholders such as the families of employees and residents near their offices or contracts factories. The decision they make will reflect the political, economic, social and technological environment. There are many political factors that may impact on Nike. As an international company, there is a strong association with their home nation. This American based firm sells anything sports related from trainers and football boots to T-shirts and sweatbands (Thompson, 1997). As such this company has some very profound strength. The brand name is recognised on a global basis and perceived as a good quality brand with superior performance. It has also gained a reputation as a ‘designer’ label, and as such has become very attractive to many teenagers and fashion conscious young people. With the opening up of markets and a larger amount of pull factors we can see that Nike is making success international markets such as Russian. With the current disagreement with the attitude of the US over the way in which Iraq should be dealt with there is the creation of some level of alienation. The impact may be that American goods in countries such as Russia and Germany become less popular as a result of the political environment.

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