旅游英语论文3000字

导游方面的毕业论文导游服务中存在的问题与对策分析摘要：在旅游活动过程中，导游起主导作用，导游服务的质量关系到整个旅游产品的质量。目前导游服务过程中存在着诸多问题，本文就导游服务市场存在的问题进行探讨分析，进而提出相关的对策建议。关键词：旅游 导游人员 服务质量旅游业在中国已得到了迅猛发展，现已具备了�6�8定的产业规模，形成了“食、住、行、游、购、娱”六位一体的体系，然而在这一体系中导游服务却不尽如人意。现阶段我国导游服务质量存在严重的问题，这与我国旅游业的发展极 协调，也不能适应现代游客对旅游需求的更高要求。1导游服务市场存在的主要问题1．1导游队伍等级结构、语种结构不合理，供求矛盾突出从整体上看，导游队伍学历水平偏低，等级结构不合理 据r解，至2006年9月，全国拥有导游资格证的人数达到47．27万人，其中执业导游32．O5万人，32万执业导游中，3O岁以下的占80％，大专及以F学历者占80‰ 初级导游占97％。另外导游语种结构不合理。外语类导游缺乏 这与游客对导游需求不相适应，供求矛盾突出。1．2导游服务质量总体偏低，导游人员素质有待提高有些导游经验不足，综合能力差。有些导游连基本的讲解技能也未过关；有 导游应变能力较差，当出现意外情况时不知如何处理。部分导游知识面窄，知识结构单一，缺乏综合能力较强的复合型人才。1．3部分导游缺乏基本的职业道德与旅游发达国家相比。我国导游松散的职业状态决定他们缺少归属感，而且导游必须应付社会偏见与旅行社的压力，这种双重困境使导游人员对自己的职、I 并不看好。很多导游急功近利、心态浮躁，赚到钱就赶紧跳槽。导游人员的职业倦怠感日渐突显。1．4规范化操作不达标，个性服务意识欠缺许多导游并未严格规范化作业而是压缩正常行程用以私增各种项目。另一方面，大多导游员对旅游者合理的 l生化要求不能积极有效地满足。2 影响导游服务质量的原因分析2．1整体旅游市场不规范导游队伍的一些不良表现和旅游市场大环境的不规范有关。如：旅游法律法规不健全导游管理体制不健 旅游主管部门职责小列位，市场信息不对称 旅行社之阆恶性竞争；游客消费心理 成熟等。2．2导游准入门槛太低由于近几年导游人数需求量增大和导游资格准入条件放宽，我国现有导游人员的学历普遍偏低。导致丁导游队伍素质偏低，结构不合理。2．3导游人贝的收入结构不合当前，导游基本是“ 无人员”， 即无薪水、尢固定T作单位、7己保险。导游员的收入依靠宰游客、购物回扣和小费，根本没有保障。正常的经济要求得不到满足。服务水准很难提高。为了满足自身的利益，在工作中 是把游客需求放在首化，而是过分地追求个人的经济利益。2．4激励机制不健全大部分旅游企业不太重视员工激励。即使对导游员进行激励，也是手段 �6�1，覆盖而小。同时，我国的导游员的晋级要求与职称制度脱钩。在我国职称制度 ，没仃导游员这一系列。这不仅阻碍了高素质导游员队伍的建设，而且使导游员缺乏走向职业化的内在动力和外在环境。2．5部分导游员自身素质不高部分企业在选拔导游员时，注雨数量轻质量，重、 务能力轻思想素质。忽略了导游员的德才兼备。同时导游 资格考试的参考标准也在降低，可以说学历标准的降低在某种程度上弱化了导游员的整体素质。2．6导游人员流失严重，流动性大，难干培养高素质的导游队伍许多导游员把导游看成是一种过渡性工作，没有把导游工作作为终身事业的追求，使导游员流失率较高，持资格证书人员的流失率为45，3％，持特级导游员证书人员的流，大率为37％。3 提高导游服务质量的思路与对策3．1提高导游准入门槛，改革导游资格考试制度提高导游员资格准入学历要求，从源头上保证导游队伍素质，力求蛮现导游服务市场多层次供求平衡，最大限度满足社会导游服务需求。日前，大学生报考导游的人数在逐年增长，这有助丁导游队伍整体素质的提升。3．2 建立健全导游激励机制建立一种既能使 职的导游获得应得的回报，又能使导游为其质量问题付出代价的激励机制，来调动导游的工作积极性，保证导游服务的质量。一是建立合理的薪酬制。一方面提高导游员的物质待遇，满足其合理的物质需要一方面将不同级别的导游报酬分开来。二是建立导游员的职称评定机制，使导游队伍走向职业化建设二是引进竞争淘汰机制。通过平等竞争氛围的营造，调动他们的工作热情和积极性。3．3加强导游员自身素质建设导游代表着国家和地区的形象。所以需要不断尢电。提高个人的修养和知识层次。优秀的导游人员应具有：良好的服务意识；较强语言表达能力和广博的知识；很强的沟通能力；较高的个人素养；良好的组织协调能力和较强的法冶意识，优秀的心理品质和应变能力。

The scenic spot name city Lijiang River scenery Guilin Lijiang River is one of world winning side light most beautiful rivers. The Lijiang River origin in “the South China first peak” north the cassiabarktree the yuecheng ridge cat mountain, that is Lin Fengmu Xiu, the air is fresh, ecological environment extremely good the Lijiang River the mainstream calls six cave rivers; South flows to Xing'an County Si Menqian nearby, east accepts the cork river, west receives the rivers, the confluence name dissolves the river; By dissolves the Jiangzhen to collect the spirit Qu, flows after Lingchuan, Guilin, Yangshuo, to Pingle, the long 160 kilometers, calls the Lijiang River. Lijiang River both banks mountain peak great tall and straight, the shape great amount, on the pinnacle is much long has the soft and thick bush and the floret, looks by far, if on beautiful woman body the river bank dike, the blue two jiangs four lake Guilin Lijiang River , peach Huajiang, wooden Long Lake, Gui Hu, the banyan tree lake, the cedar lake say all year long the two jiangs four cassiabarktree, the cedar, three lake Song Yi have it, wood of Long Lake now originally is a order to communicate the Lijiang River water course of with in lake, excavates 450,000 sides, is says wooden Long Lake. The two jiangs four lake scenic areas spread plant the famous tree, the precious flower, the famous grass, makes the banyan fig, the gingko, the deodar cedar, the metasequoia, the Lily magnolia, the palm various gardens, improves ecology of the Guilin center city; Erects famous bridge 19, increases divine and wonderful spirit of the rivers and lakes; Restores, constructs ancient name building, famous tower, the famous pavilion ten thousand square meters, increases the Guilin。Xiangshan, lifelike, fascinating, is called by the people the Guilin scenery the symbol. Local the trunk mountain is located peach Huajiang and the Lijiang River afflux place, is one of Guilin famous mountains, the main scenic spot has the water arch, in the elephant eye crag, the Pu virtuous tower, the great peak temple and the temple Taiping Heavenly Kingdom revolution ruins exhibition hall and so nearby also has the stupa which Sui and Tang dynasties Kaiyuan Temple only the water arch abutting waterfront, flowings the current of water to pass through, like in the water floats the month, Shan Shichui enters in the water like the trunk potable water Lijiang River, the view extremely is also good, since the Tang Song the reed flute crag Guilin reed flute layers west Guilin the northern suburbs, have been apart from the town center 5 kilometers, is one take tours the grotto primarily, the ornamental scenery rural scenery as the auxiliary scenery scenic spot flute grotto deep 240 meters, tourist itinerary 500 metersIn the hole has the massive wonderful foothills varied, the exquisitely carved stalagmite, the stalactite, the stone column, Shi Man, the stone is colored, dazzling, has composed lion landscapes and so on range rosy-colored clouds at dawn, red silk gauze valuable account, p'anlung sc gd pagoda, virgin forest, crystal palace, Mt. Huaguo, makes the tourist to be eyes cannot take it all in, the like fairyland, by the reputation is “the nature palace of art”.From the Tang Dynasty, all previous dynasties all has the tourist trail, present hole memory all previous dynasties mural 77 pieces.

broaden our horizon 扩宽视野

experience different culture 体验不同的文化

relax, escape from the real life 放松，摆脱现实生活

meet different people 认识不同的人

eat different food 品尝不同的食物

enjoy beautiful scenery 看美丽的风景

The Advantages of TravelWhenever a college student is asked, ＂What are you going to do this summer vacation?＂ The most probable answer might be ＂I am going to have a travel. ＂ It sounds that college students are fond of travelling. Why? Because travel has numerous of all, travel can widen our knowledge of geography, the knowledge of customs, cultures and lifestyles of different places and countries. Secondly, we can make friends and practise a foreign language through travelling. Finally, travel is the best way of pastime. We can enjoy eating various food and seeing beautiful a word, we can benefit from travel in more than one way. It is worth spending the time.旅游的好处不管你什么时候问一个大学生这样一个问题：“今年暑假你要做什么？”他很可能这样回答：“我要去旅游。

”听起来大学生们是喜欢旅游的。

为什么呢？ 因为旅游有许多好处。

首先，旅游可以扩大我们的地理知识以及扩大我们对不同地区不同国家的风俗、文化和生活方式方面的知识。

其次，通过旅游我们可以交朋友、练外语。

最后，旅游是消遣的最好方法，我们可以享受各种食品，观看美丽景色。

一句话，旅游的好处不止一个方面，花些时间是值得的。

Adwantages of TravelTravel is beneficial to us in at least three , by traveling we can enjoy the beautiful scenery in different places. We will see with our own eyes many places read of in books, and visit some famous cities and scenic spots. Second, we will meet people with different interests and see strange and different things when we travel. We can get ideas of the conditions and customs of other people, taste different foods and local flavours if we like. In this way, we can understand how differently other people , travel will not only help us to gain knowledge of geography and history and other knowledge, which will arouse our deeplove :for our m0therland, but also will help us keep healthy and make us less narrow-minded. Travel does benefit us both mentally and all these advantages of travel, it is no wonder that travel has now bee more popular than ex'er in China.

Nowadays, more and more people prefer to travel quite often. By traveling, we not only can relax ourselves but also broaden our knowledge circles. From my aspect, I think we can make many friends and travel with them.现在，越来越多的人会经常去旅游。

通过旅游，我们不仅能够放松自己，并且也能开阔我们的视野。

在我看来，我们可以在旅游中结识到新朋友和他们结伴同行。

Firstly, we can enjoy the beautiful scenery and relax ourselves. For modern life, we are busy with our work with high pressure. However, when we travel, we will be attracted by great landscape and fet pressure from both work and life.第一，我们能在欣赏风景之余放松自己。

现代生活中，我们整天忙于工作，压力很大。

但是，当我们旅游的时候，我们会被美景吸引，暂时忘记工作和生活的压力。

Secondly, we can make friends by traveling. For most travelers, they tend to find many panions to travel with. If you check the inter, you will find that some people will call others to join them for travel. Through this kind of travel, we can meet many different people and make friends with them to broaden our social circle.第二，在旅游中能够交朋友。

对于许多旅游的人来说，喜欢与人结伴同游。

如果你到网上搜一搜，你会发现有很多人都会叫其他人加入他们去旅游。

通过这种方式的出游，我们能见到各种各样的人，与他们交朋友，扩大我们的交际圈。

Thirdly, we can learn much knowledge form travel. Before you go to somewhere to travel, generally, you need to make plans for your travel. You can find lots of things you don't know when you make a plan, such as, the origin of a certain area, the customs of different areas, local food and so on.第三，在旅游中，我们能学到很多的知识。

在你想去某个地方旅游之前，通常你需要制定一个计划。

制定计划的过程中，你会发现许多你不知道的事情，例如，某个地区的由来，不同地方的人的风俗习惯，当地的美食等等。

In conclusion, we can not only relax ourselves and make new friends but at the same time we can learn much from travel.总之，通过旅游，我们不仅能放松自己，结识新朋友，同时也能学到新知识。

放长假给国家和个人带来了许多好处。

对个人而言，放长假可以进行身心修整，可用放假的时间充电学习。

对国家而言，可以节省部分能源，促进经济发展。

长假也带来一些问题。

比如旅游区人满为患，对文物古迹和自然资源造成严重的破坏；交通部门出现旅客运输高峰，易发生交通事故及刑事案件。

总之，放长假有好的一面，也有不好的一面。

国家应该充分考虑各种情况，进行合理的安排。

Is it bring a lot of advantages to country and individual to have long holidays. As to individual , can repair the body and mind while having long holidays , can charge and study in holiday . Can save some energy , bring about an advance in economy as to country. Long holidays bring some questions too. Such as tourist zone being overstaffed , cause serious destruction to the cultural relics and historic sites and natural resources; Passenger transport peak appears in the traffic department, the traffic accident incident and criminal case. In a word,it have long holidays have good,bad one too. The country should fully consider various kinds of situations , carry on the rational arrangement .

以下是内容 ：人的旅行是在行走中被成全的，因为行走是一种最自然的发现方式，它是不需要刻意安排的一种相逢和邂逅，一个人登山临水，在不同的地方发现不同的坐标、价值观，遇到各种不同的人，这一切都有可能造就一个另外的自己。

在不同的时期到同一个地方，你都能感受到流光和历练让你对同一个地方的感受全然不同，只要用心，每段旅途上你都能发现一个全新的自己。

我对旅行的看法是：让心情去释放，让心灵去净化，让心境去升华，让心理去感激，让心血去沸腾，让心声去倾听，让心思去梦想。

英语：Man is in the pass, because the walking is one of the most natural that way, it is to arrange a meeting and fatherless, a man climb the mountain and enjoy water, in different places to find a different scale and values are different, all this is possible to make a separate themselves. in a different period in the same place, you can feel and let you down but chastened honchos at the same place felt pletely different, just to Each paragraph for the journey you can find a new his trip. I'm thinking of traveling: let your heart to clean, let's go for mental exaltation, to appreciate that task to the boil, let's listen to and let the mood to dream.抱歉的说明一下，是在网上找的。

...

The Advantages of TravelWrite a passage with the words and phrases given:advantages, widen our knowledge, make friends, knowledge of geography, beautiful scenery, different lifestyle, customs and cultures, various food, practise a foreign lan guage, worth spending the Advantages of TravelWhenever a college student is asked, ＂What are you going to do this summer vacation?＂ The most probable answer might be ＂I am going to have a travel. ＂ It sounds that college students are fond of travelling. Why? Because travel has numerous of all, travel can widen our knowledge of geography, the knowledge of customs, cultures and lifestyles of different places and countries. Secondly, we can make friends and practise a foreign language through travelling. Finally, travel is the best way of pastime. We can enjoy eating various food and seeing beautiful a word, we can benefit from travel in more than one way. It is worth spending the time.

summer holiday,I went to Sanya with my was a beautiful hotel was near the can see the sea in the was really wonderful,wasn't it?I went to The ends of the earth,it was a beautiful went to a lot of places of took some photo enjoyed the beach and the felt very happy was an interesting trip.

A trip to HainanI went on a trip to Hainan today with my family .We went there by plane. After we got off the plane, we went to the beach to see the beautiful sand and swim there. There were other people there too. Some people were surfing and some people were diving in the deeper part of the sea. Afterwards we had lunch at a seafood restaurant near the beach. We ate seafood like shrimps and craps, and drank some abalone all didn't want to go home because the scenery was so beautiful, and there were so many other exciting things to try,but sadly it was time for us to go. It was definitely an exciting I have a chance to go there again, i will be more than happy to visit the place again

旅游的好处（The Advantages of Travel）Whenever a college student is asked, ＂What are you going to do this summer vacation?＂ The most probable answer might be ＂I am going to have a travel. ＂ It sounds that college students are fond of travelling. Why? Because travel has numerous of all, travel can widen our knowledge of geography, the knowledge of customs, cultures and lifestyles of different places and countries. Secondly, we can make friends and practise a foreign language through travelling. Finally, travel is the best way of pastime. We can enjoy eating various food and seeing beautiful a word, we can benefit from travel in more than one way. It is worth spending the time.旅游的好处不管你什么时候问一个大学生这样一个问题：“今年暑假你要做什么？”他很可能这样回答：“我要去旅游。

”听起来大学生们是喜欢旅游的。

为什么呢？ 因为旅游有许多好处。

首先，旅游可以扩大我们的地理知识以及扩大我们对不同地区不同国家的风俗、文化和生活方式方面的知识。

其次，通过旅游我们可以交朋友、练外语。

最后，旅游是消遣的最好方法，我们可以享受各种食品，观看美丽景色。

一句话，旅游的好处不止一个方面，花些时间是值得的。

1. broaden our horizon 扩宽视野2. experience different culture 体验不同的文化3. relax, escape from the real life 放松，摆脱现实生活4. meet different people 认识不同的人5. eat different food 品尝不同的食物6. enjoy beautiful scenery 看美丽的风景

Do you want to see the Great Wall of China or the Harbour Bridge in Sydney or visit the New York City in America? When you want to travel to those places, will you choose to get there by plane or train? Have you ever thought about which one is more economic? Which one is more interesting during the journey? And which one is more secure? There are advantages and disadvantages to travel abroad by plane or train. If you consider and arrange them carefully, you will make your journey more wonderful and *** arter. Roughly the efficiency, entertainment and security are the differences beeen planes and one thing, there are huge differences in the price and travelling time. The price of a train is often stable, and the price doesn't change during the high season, but the price of a plane is very good to purchase. There is usually a cheaper price of plane during the low season and the earliest or latest flight. What's more, you can save more time by travelling by plane than train. For example, if you want to go to Sydney from Bri *** ane, you only spend about one and half hours going there, but to go there by train means spending about fourteen addition, it is exciting to do anything that you want on the plane during the flight. You can choose to watch movies, play TV games or listen to music on the plane for free, or you can use your laptop and not be afraid of having no power, because the electric power is also supplied for free. However, you need take radio or game boy machine to have fun by yourself when you travel by train.

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