The paper abstracts for English translation. I was someone, but English is limited, thank you!Management is the incentive functions. Along with the rapid development of science and technology, the overall quality of the staff and the competition between the enterprises in the final talent competition. How to attract and train and motivate talents, state enterprises become the most important and the most difficult job. Only by state-owned enterprises to establish scientific incentive mechanism, can make the enterprise with vigor, constantly) gain competitive advantage. Therefore, the enterprise incentive problems, and has very important practical significance.Motivation is actually an individual goals and objectives that uniformity, thus realize the goal of enterprise, at the same time satisfy their needs some of the process. Therefore, the employee need to motivate employees to understand and identify incentive factors, and puts forward the basic type. Thesis reviews the theoretical study abroad, mainly related to level theory, Odysseus maslow's theory of ephesus, Anthony ERG Abram achievement motivation theory, herzberg incentive factors, such as a health care.From the perspective of the theory of management, the essence of need is a kind of mental state, according to the classification of source, which can be divided into inner and outer need to. A motive, motivation for behavior. Therefore, understanding the needs of all employees is the premise of incentives. Incentive factors can be divided into the intrinsic and extrinsic motivation factors incentive factors. Internal incentive factors refers to the interest, challenging work itself and PeiYangXing: refers to the external incentives can meet needs of external reward resources, material incentive factors and the spirit into the incentive factors.Establish enterprise incentive mechanism, should according to enterprise staff's internal and external need, to make full use of incentive factors, the intrinsic motivation and extrinsic motivation, to combine the incentive effect is good. Work more colorful, training system, career development plan can make full use of the internal incentive mode. By improving work refers to work more colorful design, to increase the irritating and challenging job itself, so as to improve the working efficiency and improve employee satisfaction.Along with the development of modern enterprise competition and staff training, has become the modern enterprise to keep energetic, adapt to the development of science and technology staff and must invest their resources, and become the kind of force to motivate employees. Material incentive is the basis of humanistic management, enterprise can from the salary system and the welfare system, employee shareholding three aspects, strengthen the function of material incentive. Salary system embodies the enterprise employees on material incentive, attracting, retaining and incentives for human resources, business enterprise incentive mechanism is the core. Internal to a fair and reasonable compensation system, to become more competitive. The conclusion is, in the fierce competition environment better survival and development, enterprises must establish scientific incentive mechanism, and as the starting point, and to enhance the level of human resource management.Keywords: incentive factors incentive mechanism material incentive compensation system of enterprise culture