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一.关于本专业毕业论文的选题 英语专业本科生毕业论文选题可以在三个大的方向中进行，即英语文学，语言学和翻译学。各个大方向中又可以选择小的方向，具体解释如下： 1.英语文学：选择英语文学的毕业论文选题可以从三个方向进行：国别文学研究、文学批评理论研究和比较文学研究。 在进行国别文学研究选题时，一般选取英国文学或美国文学中的某一经典作家（如海明威），某一经典作品（如《双城记》），某一写作手法（如象征手法的运用）或某一文学思潮（如浪漫主义运动）作深入研究。但在选择作家或作品时最好选择在文学史上作为经典的作家或作品。有个别流行作家或作品极富盛名，容易引起学生的兴趣，如《飘》或《荆棘鸟》，学生有强烈愿望选择它们作为研究对象。在不可避免上述情况时，应该尽可能地挖掘作品内在的深刻含义，不能流于肤浅的分析。 文学批评理论的选题一般不太适合英语专业本科生，因为该理论知识的学习在英语专业研究生阶段，本科生一般不具备文学批评理论的知识结构。这个方向的选题可以有关某一文学批评理论,一文学批评术语的阐释或某两种或以上的文学批评理论的比较。 比较文学研究就是将两个以上的作家或作品进行比较。这两个作品或作家可以是同一国别的（如“雪莱与拜伦的诗歌比较”），也可以是不同国别的（如《牡丹亭》与《罗密欧与朱丽叶》） 2.语言学：选择语言学的毕业论文选题可以在两个大的方向进行：普通语言学和应用语言学。 普通语言学的研究就是对于英语语言的任何一个方面的研究，如对一种词性、或一种时态、或拼写、语调等等方面的研究（如“一般现在时及其交际功能”）。 应用语言学包括教学法的研究和其它一些新兴的应用语言学分支的研究。师范专业或本身从事教师职业的学生选择教学法方向的较多。在这个方向选题，也要避免过大范围的选题，而应对一个具体问题进行研究，最重要的是要结合教学实践或实验。这个方向的好的选题有：“个性与英语教学”，“方言对英语学习的影响”等。 3.翻译学：翻译学的选题一般可以在两个方向上进行：翻译理论以及翻译活动。对翻译理论的研究就是探讨某一种翻译理论等等。相比之下，对翻译活动的研究更多一些，这些选题可以是对一种语言现象的翻译、或一种修辞格的翻译的研究（如“汉语成语的英译”）。应该注意的是，在对翻译活动作研究时，往往需要某种翻译理论支撑，总结规律，并对这一活动作出评价，要避免仅仅时例子的罗列。 二.英语专业毕业论文格式要求 学位论文包括前置、主体、附录等三个部分。 （一）前置 1．英文封面：由论文英文题目、解释、作者、指导老师姓名和职称、时间组成。 2．目录：由论文的中、英文摘要、篇、章、条、款以及参考书目、附录等序号、题名和页码组成，排在英文封面之后另页。 3．中、英文内容摘要：摘要是论文的内容不加注释和评论的简短陈述，宜以最简洁的语言介绍论文的概要、作者的突出论点、新见解或创造性成果以及实验方法、数据或结论，是一篇完整的短文，可以独立使用，中文摘要一般在200字左右 4关键词：关键词是用以表示全文主题内容信息的单词或术语。为便于文献检索，学位论文应注明三至五个具有代表意义中、外文“关键词”，这些关键词就是论文的中心词，以显著的字符另起一行，分别排在中、外文摘要的左下方。各关键词之间用“分号”隔开。外文关键词应与中文关键词相对应。 （二）主体部分 主题部分包括引言（Introduction）、正文(Body)、结论(Conclusion)、参考文献(Bibliography)。主体部分必须由另页右页开始。 1．引言：主要说明研究工作的目的、涉及范围、相关领域的前人研究成果和知识空白、研究设想、研究方法等方面的概述、理论意义和实用价值等。 2．正文：论文的正文是核心部分，占主要篇幅。一般论文选题需要从几个方面来论述或论证。要求论据充分，论点明确。行文必须实事求是，客观真切，准确完备，合乎逻辑，层次分明，简练可读。正文部分要有分级标题，章、条、款、项的序号编码方法，采用阿拉伯数分级系列编号法，论文中的章、条、款、项依次排列，依次从1开始，连续编号，中间用“．”相隔，最末级编号之后不加点。示例： 1． 2．…… …… .… 3．结论：学位论文的结论是最终的、总体的结论，它是对正文部分的论述的概述，也可以在结论或讨论中提出建议、研究设想、尚待解决的问题等。 4．参考文献：写作学位论文过程中，阅读或运用过某些文献所列出的书目清单，置于正文之后，另页开始。参考文献的著录按原文献语种为原则。 （1）文献目录应另页书写，外文文献排前，中文文献排后。外文文献书名须用斜体。 （2）文献目录一律按作者姓氏汉语拼音或外文字母顺序排列。 （3）每条文献必须顶格写，回行时空两字或五个英语字母。 （4）将各文献的类型代号（即文献英文名的首字母）注明在文献之后： 专著[M] 学位论文[D] 论文集〔C〕 报纸文章〔N〕 期刊文章〔J〕 报告[R] 专利 [P] 专著、论文集的析出文献[A] 其他未说明文件 〔Z〕 电子文献中光盘图书 [M／CD]（MONOGRAPH ON CD） 网上期刊〔J/OL〕（serial online） 5．文内所引文献：要求附夹注，应在引文后加括号注明作者姓名（英文只注姓），出版年和引文页码。若为转引文献，则加quoted in 字样。 例：（王佐良，1982：38） （Newmark，8：26-33） 6.文献中列出的文献应该与正文中标注的文献一一对应。正文中没有出现的，不应出现在参考文献中。 （三）附录部分 附录包括所有与论文有关的补充材料，如图表或照片等。
Market Research and Export Promotion Export Marketing Plan The marking plan is the basis on which all the overseas promotion is formulated. To devise the marketing plan involves reconciling the export strategies and objectives of the manufacturer into marketing marketing plan embraces many elements including market research project, promotion/advertising details, products involved and their quantity available, distribution arrangements and total volume/value of goods Where relevant, various costing information should be included, particularly the research and advertising budget. Overall; the plan must be realistic and should have a clear sense of purpose and direction Export Market Research Before making goods for a new overseas market, as in the home trade, it is necessary to discover first of all if the goods can be sold profitably in that market. To answer that question is one of the objects of market research. Export market research, in particular, is a study of a given market abroad to determine the needs of that market and the methods by which the products; can best be supplied. It may be carried out to determine: 1. If a new product likely to find a market. 2. Whether an established product is likely to meet with a good demand in a new market. sales of a product have declined, either generally or in a certain area Here, in this chapter is laid on the first point: Market research is vital to success in overseas Markets To look for a suitable market an exporter must consider, for example: and Economic Conditions Countries with different political and economic systems take different attitudes toward foreign trade policies and regulations concerning import and export，foreign exchange control，customs, duties and other tariffs will greatly affect the suitability for a new market. and Climatic Conditions The suitability of his products: heavy clothing is not worn in hot climates; mountaineering equipment would not be in demand in a flat country. 3. Social Conditions If there is a low standard．of living with poor wage levels, there nay be no market for television sets or cars or luxury products. It may be desirable, even necessary,for price lists and sales promotion literature to be translated into a local language,with local units of measurement 5 and of the survey questionnaire and in the interviewing process. Surveys may be very expensive, and they are time--consuming: Another key weakness is that respondents often cannot or will not give true answers. The interviewing in the survey may be done by the researcher in person, by telephone, or by mail. Interviews Personal interviews are more flexible than the other two types because interviews can alter the questions to fit-the situation as they see it: They are able to probe snore deeply if an answer is not satisfactory. Ordinarily, it is possible to obtain more information by personal interview .than by telephone: or mail. Also, the interview can by observation; obtain data regarding the respondents'socioeconomic status-their home ,neighborhood, and apparent standard of living. The major limitations of this method of interviewing are its relative high cost, the length of time needed to conduct the survey, and the chance of introducing ,errors during the interviewing. 2. Telephone Survey In a telephone survey, the respondent, is approached by telephone, and interview is completed at that time. Telephone surveys can usually be conducted more rapidly and at less cost than either personal or mail surveys. Tele: phone surveys are lees flexible than personal Interviews, but more flexible than mail survey. Another significant advantage is that a telephone. survey -may be timely. For instance, people may be asked whether they are watching television at the moment and; if so, the name of the program and the sponsor. One limitation of the telephone survey is that interviews must be short: Lengthy interviews cannot be conducted satisfactorily over the phone. by Mail Interviewing by mail involves mailing a questionnaire to potential respondents and having them return the completed form by mail. Mailed questionnaires ape more economical than personal interviews and are particularly useful in national surveys,Also, if the respondents remain anonymous, they are more likely to give true answers because they do not feel the need to impress the interviewer. A major problem with mail' questionnaires is the Compilation of a good mailing list, especially for a broad-scale survey. If the sample can be drawn from a limited list, such as property taxpayers in certain counties or subscribers to a magazine, the list presents no significant limitation concerns the reliability of the questionnaire returns, Particularly when the returns are-anonymous. If the respondents have characteristics that 6 differentiate them from nonrespondents, the survey results will be invalid. Further,the questionnaire must be reasonably shorted the questions very simple; there is no to explain in a puzzling question. Ideally :Yes.'' or“No" or prechoice type of :produces the best results. Here is an example: Questionnaire for Market＿Research on Smoking A. Do you smoke cigarettes? Yes/No (If No,terminate) B How. many do you smoke a day? C. What size of cigarette do you smoke ? Mini ,Standard ,Large D. Do you smoke filter tips.? Yes/No E. Do you smoke menthol cigarettes?一Yes/No Observational Method In the observational method, the data are collected by observing some action of the respondent: No interviews are involved, although an interview may be used as a follow-up to-get additional information. For instance,if customers are observed buying beer in cans instead of bottles; they may be asked; why they prefer that one form of packaging to the other. Information may be gathered by personal or mechanical observation. In one form of personal observation the researcher poses as a customer in a store. This technique is useful in getting information about the caliber of the -sales people，or in determining what brands they push. Mechanical observation is illustrated by an electric cord stretched across a high way to count the number一of cars that pass during a certain time period The observation method has several merits. It can be highly accurate．Often it removes a11 doubt about what the customer does in: a given, situation. The consumers are unaware that they are being observed; so presumably they action theft usual fashion. The observation technique reduces interviewer bias. However, the possibility of bias is not- completely eliminated as long as people are used as :observers. Another disadvantage is that the technique is limited in its application. Observation tells what happened; but it cannot tell why. It cannot delve into motives, attitudes,or opinions. Experimental Method The experimental method of gathering primary data involves the establishment of a controlled experiment that stimulates the real market situation as much as possible. The theory is that' the small-scale experiment will furnish valuable information f tar designing a large scale marketing program. 7 The experimental method may be used in several different ways. In one instance, a firm may manufacture a few units of a product and give them to employees or consumers to try out: Probably the major application of the experimental method has been in market testing. This technique consist establishing a control market, in which all factors remain constant and one or more test markets,in which one factor is varied. A firm may be trying to determine whether to change the color of its city A, the product is marketed in its traditional color. In each of cities B, C, and D, a different color is used. All other factor are kept constant. By measuring sales in the four market over a period of time;．the manufacturer, hopes to determine which color is most effective. The outstanding merit of the experimental method is it realism. It is the only one of the three methods of gathering primary data that stimulate an actual maket situation. The problem is that it is requires long periods of careful planning and administration. Analyze the Data and Prepare a Report The final steps in market research project are to analyze the data and interpret the findings. Information gathered from market research is a guide to the invention，production and sales of the products for which there is a market. Today sophisticated electronic data processing equipment enables a researcher to tabulate and analyze masses of data quickly, and inexpensively. The end product of the investigation is the researcher's conclusion and recommendations, submitted, in written form on which the company's policy and proceedings concerning export promotion are based. Export Promotion-Advertising After deciding there are good prospects, for his goods abroad through the study of the market research investigation, the maker or the exporter will, of course; take measures to promote, exporting of the goods to that market. A most important measure in this respect is to advertise; the aid to trade that deals with the problem of giving information about the goods and 0helps to put buyers and sellers in touch with one another. By means of advertisements a supplier, tells people what goods he has for sale and emphasizes their good points in the hope that people will buy them. Advertising can, be undertaken by the company's sales or publicity department; or an advertising agcy is to be．engaged as an adviser. Purpose of Advertising Inform 8 Advertising can be used to place facts before public. An advertisement for a car may include some technical details, so that part of the advertisement is informative. Another advertisement may be .entirely informative,such as the announcement of the opening of a new To Persuade although the advertisement for the car may give some facts, its over-all objective is to persuade people to buy the car. To do this various subtle methods may be used. The illustration, for instance; may give an exaggerated impression of the car's power The wording and the lay-out may be designed to appeal to the emotion rather than the mind: If you study some advertisement for practical products, you will find that they contain little or no technical information. One would not expect to find a .scientific analysis in an' advertisement for a cake of toilet soap, of course, but an examination of advertisement for. medicinal goods will show that the appeal is mainly to the : To Remind Some advertisements aim merely to keep the name of :the product before the public. A newspaper advertisement may consist of only a picture of a packet of cigarettes; a bus may carry,the name of an insurance company; a poster may display a well-known advertising phrase. They say nothing but serve a useful. purpose in constantly reminding the public of, the, name of the product Advertising Media The term "media" means the forms used 'to carry advertisement. The choice of media depends upon the product and the audience the advertisement is aimed at For example, very few people are interested in coins. A coin dealer would want to appeal to that small number of people and to no one else. He would therefore advertise in a magazine which most coin enthusiasts read. The cost of advertising in newspapers large depends upon the circulation of each a newspaper sells a million copies, it is possible (although not probable) that a million people will read an advertisement in it. Some pages in a newspaper are more expensive to advertise in than are others, because most people will read the general news pages but only some will the pages devoted to sport, fashion, the arts; etc. Different一types of people read different newspapers, so an advertiser will use those papers whose readers are likely to be possible buyers of his products. For example, an art gallery would not advertise in a "popular" news paper because few of its readers would be likely to be visitors to art galleries. 2 Magazines The same principles about which media to use also apply to magazines. There are magazines which men read, those which women read and those which both read. Within each 9 group there is specialization, so that one magazine will be read by one "social group" and not by another. 3. Radio and Television These are the most、expensive of advertising media. A broadcast at a "peak time"will be heard or seen by millions of people: If only a tiny fraction of them respond, the huge cost twill have been justified. One reason for the success of such advertising is that it is difficult to ignore. A broadcast will be heard: or seen by everyone using a radio or television set; even if only subconsciously, it will make an impression. On the other hand, when you read a newspaper or a magazine you will not even notice most of the advertisements A radio or television advertisement must make an instant appeal. There may be only 30 seconds to get the message across; so its impacts must be immediate. 4 Outdoor Advertising This includes posters, advertisements on vans and buses and in trains. The message must be simple and short, perhaps with an immediately recognizable illustration. Selection of Customers-Credit information Once the overseas' market has been found, the next step is to look for suitable customers with whom the maker or exporter expects to establish good business relationships. Undoubtedly, he wishes to deal with those customers of high credit standing, and that is one of the chief factors to consider at the tune of setting up new business information about the credit or financial standing of an overseas trader can be obtained from various sources. They are chiefly banks, trade associations professional credit information services, and consulates abroad. Upon application for or on receipt of letters asking for the credit standing of the foreign trader in question these organizations are willing to provide, without any responsibility on their part,a credit or financial report on the trader, which is usually considered as private and confidential. The report is based on the relative references, files, and records they have kept or on the result of an investigation made accordingly. In view of the financial or credit status stated or recommended in the report alongside of other factors the maker .or manufacturer may freely consider the intended customer acceptable or not.
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在全球化时代,随着国际交流日益增多,中国对高质量英语人才的要求也达到了前所未有的高度。英语教学在中国高等 教育 体系中占据着举足轻重的地位,也肩负着社会培养高质量人才的重任。下文是我为大家搜集整理的关于 毕业 英语论文 范文 大全的内容，欢迎大家阅读参考!毕业英语论文范文大全篇1 浅谈老水手的心理历程——《苦舟子咏》 读后感 [摘要]：《苦舟子咏》是英国19世纪湖畔派诗人柯勒律治的一首长诗。全诗是一个充满了奇幻之美的的航海 故事 。全诗探索人生的罪与罚问题，诗人把热爱宇宙的万物泛神论思想和____思想结合起来，宣传仁爱和基督____罪思想。诗中的水手的心理活动刻画得细致入微，水手杀掉信天翁表示他拒绝社会给他的礼物，他除掉了深爱自己并代表超自然的事物，也就除掉了对这个世界的感情，最后水手内心发生转变，以新的态度对待自然，为此他才得以解脱出来。 [关键词]：老水手;道德;内疚;痛苦;赎罪 Abstract: “The Rime of the Ancient Mariner” is one of Samuel Taylor Coleridge’s masterpieces. It is a long poem, telling a story in the form of ballads .The poem can be approached as a dream voyage to another realm, as a story of sin and expatiation, or as the quiet essential representation of the alienated isolated modern individual. 一、作者简介 塞缪尔·泰勒·柯尔律治(Samuel Taylor Coleridge)1772年10月21日生于英格兰西南部德文郡一个乡镇牧师的家庭。9岁丧父，被送往伦敦基督慈幼学校上学，熟读希腊、罗马文学。19岁入剑桥大学，与骚塞相识。当时两人都同情法国革命，但又都害怕革命暴力，于是设想去美洲建立乌托邦社会。计划失败后柯尔律治移居英格兰部西部湖区，致力于写诗，并与华兹华斯结成密友。他憎恶资本主义城市文明和冷酷的金钱关系，于是远离城市，隐居于昆布兰湖区，寄情山水或缅怀中世纪的宗法社会。他们创作出歌颂大自然的或美化宗法制农村生活方式的诗篇，以抵制丑恶的资本主义现实。因此被称为“湖畔派诗人”。1798年，两人合作出版著名的《抒情歌谣集》。同年他与华兹华斯兄妹到德国 留学 ，被康德的哲学和耶拿派的诗歌理论和创作所吸引。回国后继续居住于湖区，与华兹华斯保持往来。柯尔律治年青时代即患有风湿痛等多种疾病。为求镇痛他长期服食鸦片竟至上瘾，故健康大受损害。晚年他贫病交加，1834年7月25日逝世于海格特。柯尔律治的作品以真的细节描绘超自然的神秘事物，令人甘愿暂时不去考虑普通情理而信以为真，并在领略到一种怪异的美的同时获得教益或良知的觉醒。柯尔律治的创作实践和理论建设，不仅影响过他的同时代人，也影响了包括和他政治态度相左的拜伦、雪莱和济慈，而且，对于时至今日的诗歌艺术探索者，仍具有重要的借鉴价值。他在英国文学史上有重要地位，是浪漫主义思潮的重要代表。 二、《苦舟子咏》简介 《苦舟子咏》是柯尔律治唯一一部完整的长诗。这部长625行的叙事谣曲是一个神秘恐怖的浪漫故事：一名老水手对一个赴结婚宴的客人讲述了他自己的可怕的故事。客人想走开，赶快去赴宴，却为老水手眼中的特殊表情所吸引住，不得不站在那里把这个故事听完了。老水手和同伴们坐了一艘船出海去。一路上很平安。然后遇到了一阵暴风，暴风过后，这位水手却无端地射杀一只了航海者认为好运象征的信天翁。因此，厄运又降临了。船驶进静海中，那里没有风也没有浪;太阳如火如荼地照耀着。海水绿绿地满载着腐物。船停在那里不动，老水手被视为这次厄运的造因者。水手们都渴得要死去，仿佛有一只船要驶进救他们却又消失不见了。那是一只幻船，水手们一个个都死在甲板上，每个死者的眼光都注定在这位杀死信天翁的水手身上。全船的人，只有他没有死。后来，他对于自所做的恶罪觉得悔恨。于是天使们可怜他的悲苦，使死尸们站了起来，仍去做水手们的职务。他们开上了帆。虽然没有风，船却渐渐地移动。于是，这船一直驶到了老水手的故乡。一个领航者离了海岸，出来迎接。但在他到这船之前，它却突然地沉下了，留下了这位老水手在海波中与死神挣扎着。他被领航者所救。后来，他一想起那时受的言之不尽的痛苦，便不能忍。他的心在体内烧着，一直到了把这可怕的故事说了出来，方才觉得舒服。 三、分析老水手的心理历程 “自由、平等、博爱”是资产阶级道德重要规范。“自由、平等、博爱”的 口号 是资产阶级革命时期提出来的。它既是资产阶级的政治主张，又是资产阶级道德的重要内容。这一口号的提出不仅在政治上曾经起过推动历史进步的作用，而且在人类道德发展史上也是一个巨大的进步，因为它否定了人身依附关系，肯定了人身自由;否定了等级特权，肯定了人的平等;否定了把人不当人的非人道主义的博爱思想。一句话，肯定了人的尊严、价值以及个人对幸福的追求。所以，它对个性的张扬和自我意识的发展，对人们挣脱禁欲主义、蒙昧主义、等级主义的枷锁都起到了巨大的革命作用。 西方____的万物泛神论主张神无处不在，万物都是神的表象。这种主张认为：上帝就等于万事万物;任何个别事物就是上帝;世上的事物实际上都是虚无的。 在这两种思想的支配下，作者把信天翁认为是基督____徒。老水手无端地射死了信天翁，表示他拒绝社会给他的礼物，他除掉了深爱自己并代表超自然的事物，也就除掉了对这个世界的感情。老水手违反上天的指意，违反自然规律，射死了无辜的信天翁，必然要受到惩罚。于是，灾难来了：风停了，船无法前进，阳光酷热，水手们口干舌燥。这时候，有人指责老水手——“你怎敢放肆，将神鸟射死!是它引来了南风。”此时，老水手开始意识到自己行为的错误。于是，他开始不断地感到内疚。心理学认为，在道德情感系统中，羞耻感是其中的一个元素。毕达哥拉斯要求人们对自己言行进行反省以后，就应该在内心里对卑劣的行为感到羞耻、悲哀和恐惧;对善良行为感到欣喜。沙莆慈伯利认为，道德上的善恶主要取决于感情系统中的羞耻感。他说：“凡出自不公正的情感所作的，就是不义恶行和过失;如果情感公正、健全、良好，并且情感的内容有益于社会，而且还是以有益于社会方式施行，或有所感动，这就必定在任何行动中构成我们所说的公平和正直。”不义、恶行和过失将引起人们的羞耻感。羞耻感是个人的自我道德意识的一种表现，表示一个人对自己的行为、动机和道德品质的谴责时的内心体验。良心是羞耻感的的主要作用机制，常表现出焦虑、羞愧和内疚等情绪。道德焦虑是一种复合情绪。其中，痛苦和畏惧是主要构成“因子”。但它仅以避免外在处罚为目的，是低级形式的羞耻感，可又是羞耻感发生的基础。那么，羞耻感的真正作用是什么?是内疚，只有内疚才是高度的主体意识的产物，它激活潜在的思维和力量，专注与对过失的懊悔和追悔的行为，促进个体的心理成熟。如果个体内疚匮乏，那他将对道德不屑一顾，达不到“有羞知格”的认识。同时，羞耻感要以自尊为前提，一个没有自尊的人是不会知耻的，更不会自责。自尊体现了对自我社会话的切近，没有自尊的防卫，就不可能有自责的意识和行为的发生。老水手对自己的不道德行为知耻，惭愧和悔恨。老水手真是由于良心发现才深感自己行为的错误，于是惶惶终日，不断自责自己。 事态进一步发展，在他忏悔和祈祷下挂在脖子下的鸟掉下来了，但是同行的水手都因为缺水而一个个地死去，只有老水手一个人活着。这似乎是上帝对他的又一个惩罚。他一方面觉得自己的罪行深重，导致了其他水手的死亡——痛苦;另一方面在茫茫大海中，一条船上就他孤零零的一个人——恐惧。于是他的内心又经历了一场痛苦与恐惧的考验。良心是每个人自身内部的道德评析，是自己对自己行为道德价值的认识、认知、判断、态度、感情、体验、意向、意志、动机等一切心理反应活动。老水手不断对自己惊醒良心谴责。良心的基本因素是感情，感情是对需要的体验，是心理的动力因素。它一方面产生良心的认知因素，推动自己去判断自己行为的道德价值;另一方面则产生良心意志因素，推动自己做出改过迁善的选择。在行为过后，良心对行为的后果有影响和评价作用。对于履行了道德义务并产生了好后果的影响和行为，它便于进行自我谴责，使人感到内疚、惭愧和悔恨。这种自我谴责，往往能形成一种力量，促使人们改正自己的行为。 后来，老水手虔诚地祈求海蛇破开魔法，他才获救得以回家。人非圣贤，孰能无过?人生在生活中不免发生道德过失。道德反省就是通过对道德过失的追悔，从而激励人们采用新的道德行为去补救已经酿成的道德不幸，并且通过对道德过失的觉醒为将要开始的道德行为提供罗盘。道德反省的实质在于主体对自己已作的道德选择进行批判性的分析，是在主体已经体验到自己的道德行为存在着过失的情况下，从而进行的对自己内心的深刻 反思 。通过反思，要为今后的行为提供新的路线和方案，明白来者可追，逝者可补。在今后的行动过程中，要用千倍的补偿替代原有的损失;通过反思，主体对自我发展和自我需要与社会道德的系统会领悟得更加深刻。 故事的最后，老水手回到了家。于是出现了开篇的那一幕：他极力拉住去赴婚宴的人，让他们听他讲这个离奇的故事——他想寻找听众，承认自己的错误，说出自己的故事，解除内心的痛苦——赎罪。尽管老水手已经虔诚忏悔，但还是有种负罪感难以释怀，于是他渴望被人理解，宣泄出来以排除内心的痛苦。生活也是这样，当我们遇到困难、痛苦的时候，不要封闭自己，找一个忠实的听众，把自己的苦恼说给他听。这是一种释放压力的好 方法 。 总之，柯尔律治的这首诗歌以神秘、怪诞著称，其中的心理描写可谓是典范!诗歌探讨了罪与罚、善与恶，生与死等哲学问题，宣传了一切生物皆上帝听造的教义。但诗歌的真正价值并不在故事本身或它所包含的哲理上，而在以造型艺术的精确性和音乐的流动感为读者创造了一幅幅神奇的海洋画面：时而风平浪静，沉寂安宁;时而风暴骤起，一片喧嚣。在写作此诗时，柯尔律治并不熟悉大海，但他能凭借想象，使真实的情形与幻想的景象互相交织，把平凡的细节与诗意的象征融为一体，充分显示了瑰丽奇特的想象能力。在诗艺上，长诗将英国民歌的自由与古典文人诗的谨严冶于一炉，炼就出适合表达浪漫主义情绪的活泼自然的诗体，而长诗的音韵与节奏之美，也表现了诗人能让文字进行歌唱的本领。 [参考文献]： 《英美文学选读》 天津大学出版社出版 《英国文学简史》 河南人民出版社出版 《道德心理学》 中南大学出版社出版 毕业英语论文范文大全篇2 浅谈东西方数字九的 文化 对比分析与翻译 一、前言 "数是人类思维发展到一定阶段，为适应社会生产活动的需要，在符号的帮 助下产生的。"(苏金智，19 91)"数字是语言学中的一个特殊的领域。在科 学的数字世界里，它的功能是计算，秩序严谨，职司分明，是 实数;而在人类 心灵的数字世界中，它的功能是表义，许多数字经过“神化”后成为“玄数”、 “虚数”、“ 天数"。它们有着极其丰富的外延和内涵。"(王秉钦，1998) 由于受东西方文化传统、宗教信仰、语言崇拜、地理环境等方面的影响，数 字的神化存在着东西方的差异 ，但也存在着共性，有着共同的规律。在"数的 灵物崇拜"上各民族都有普通性。东方人有自己心目中的"天 数"，而西方人 也有自己心目中的"神数"。神秘数字的演化规律一般经过"神化—泛化—虚 化"的过程。( 王秉钦，1998) 东西方已有不少有关数字科学的专著和论文， 如毕达哥拉斯(phythagoras) 学派的T·丹齐克的《数 科学语言》(商务印书馆，1998)，英国人伦拉德·法 拉的《七的探源》;国内也有不少学者就数字写过著作 和论文，并开展过学术探 讨。如，王秉钦教授在其《语言与翻译新论》的中篇第六章就以"数的语义范围 比较 与翻译"为专题;苏金智曾写过《数的灵物崇拜》(载〈语言、社会、文化》 440页， 语文出版社，1991，1) 等。在1998 年南昌大学主办的"中国英汉语 比较研究会第二届年会暨第三次学术研讨会"上，英汉文化对比专 业委员会会 员曾就中南工业大学外语学院吴玲英老师的《中西文学中"以三为法”的文化模 式》展开了激烈的 讨论。本人认为东方人，尤其是中国人，自己心目中的天数 是"九"而不是"三"，也并非完全是因为"九" 是"三"的倍数。 二、东西方数字"九"的文化对比分析 在我国，人们之所以把"九"看成是自己心目中的"天数"和最富有神奇色 彩的数字， 是因为"九" 这个数字的象征意义(symbolicmeaning)，在我国可 以说历时最久，涉及面也最广。 "九"作为数不同于一 般数字，在中国古代被 认为是一种神秘的数字，它起初是龙形(或蛇形)图腾化之文字，继而演化出"神 圣" 之意，于是中国古代历代帝王为了表示自己神圣的权力为天赐神赋，便竭 力把自己同“九”联系在一起。如天 分九层，极言其高，天证/诞日为正月初 九，天子祭天一年九次。更有趣的是连皇宫建筑都与"九"有关。例 如，北京 城有九门，天安门城楼面阔九问，门上饰有九路钉(即每扇门的门钉纵横各九排)。 汉语词汇中也常 用"九"来形容帝王将相的称谓，如"九五之尊"(imperial throne);称官位仅次于皇帝的王爷为"九千岁 "等。 根据阴阳五行与数的关系，万物之根均为数，宇宙也是数。数始于1而终于 10，五行也是数，按传统的五行 理论来划分，则1、2为木：1为阳木，2为阴 木。以3、4为火：3为阳火，4为阴火。以5、6为土：5为阳土，6为 阴土。 以7、8为金：7为阳金，8为阴金。以9、10为水：9 为阳水，10为阴水。这 就是将"象"、"数"与五行 结合起来推演变化，用以显示事物发展变化的内 在联系。由此看来，"九"是最大的阳数，象征着天。 传说 古 代中国人把天分 为九层，九层天是天的最高处，汉语中有关词汇有"九重霄"(指极高的天空， "九霄云外" ，"九天揽月"，"九天九地"等。另外，天坛，这个明清两代 祭天的场所，其建筑无处不体现着“九”的象 征意义。 民间传说中还有"九头 鸟"(nine-headed bird: a fabulous bird whose appearance was f ormerlyregarded as a bad omcn)的故事。 中国人以"九"为大数，刘师培在《古书疑义举例补》一书中写道："凡数 指其极者，皆得称之为'九' ;"《素问》中说："天地之数，始于一，终于 九。"因此，汉语中有"九九归一"或"九九归原"之说。因 从"九"为数之 极而引出人生之限，故"明九"或"暗九"均为人生之"坎"，避讳有“九”之 岁。例如：“ 老太太因明年八十一岁，是个暗九。"(《红楼梦》)。日本人一般 认为"九"是"苦命和痛苦"的象征，因 为"九"与"苦"同音，因此忌讳 "九"。然而，《外语与外语教学》曾报道过国内一位学者曾为考证这一点 ，采 用"全选法"将日本某地电话号码其中的几千个姓和名分别进行统计，结果发现 将"九"作为姓的只占极 少数(约占)，而将"九"作为名的却不少(约 占35%)。看来，日本人忌讳"九"也并非绝对。 此外，《词源》中说："九：虚指多数。""九"作虚数解时，是数的一种 语义模糊现象。《现代汉语词 典》中，"九"的意思有三个：(1)数目，八加一 后所得;(2)从 冬至 起每九天是一个"九"，从一"九" 数起，二"九"、三 "九"，一直数到九"九"为止。冬练三九，夏练三伏;(3)表示多数或多次： 九泉，三 弯九转等。因此， 汉语中有不少和"九"有关的 成语 。如："九牛一 毛"、"九死一生"、"九牛二虎之力" 、"九流宾客"等等。 在我国，数字"九"涉及面在所有数字中最广。含有数字"九"的词汇也十 分丰富。如，"九州"是指传 说中的我国上古行政区划，后用作"中国"的代 称。因此，有的全国性的电视节目就取名为“九州方圆”;“ 九族"(the nine degrees of kindred: either thenine generations from one's great-great-gr andfather down toone's great-great-grandson;or four generations of one'spatemal relations, three generations of one's matemalrelations, and two generations of noe's wife's relatio ns)，古代有一种残酷的刑法叫"诛灭九族";古代传说 "龙生九子，各有所好"。因此，《红楼梦》第九回 中用"一龙生九种，种种各 别"来比喻贾氏家族族大人多，龙蛇混杂，好坏不一，各种各样的人都有。还有 " 九龙杯"等。此外，在文娱、体育等词汇中，数字"九"也比比皆是。如， 许多歌名都以"九"开头："九妹 "、"九九艳阳天"、"九百九十九朵玫瑰" 等;乐器中也有"九音锣";在体育活动中，"九柱戏"(nine pins)，兵器中 有"九节鞭"[但这与西方文化中的"九尾鞭”(cat-o '-nine- tails: an instrurnent of punishment so calledfrom the nine pieces of leather or cord which compose it)意义不大一样]。 地名中也有一些以"九"开头的，如"九 寨沟"、"九华山"、"九江"和"九龙"等。此外，中国人常把" 九"看成 为吉祥数字之一。在申请电话号码时，人们宁愿多出 钱去买一个尾数为"8"或 "9"的吉祥号码。比 如，湖南有线电视台的"欢乐热线"号码为"16899919"。 在西方，数字"九"也是人们心目中的"神数"之一。对西方人来说， "九"的象征意义是"神性"、 "神圣之至"。 英语权威字典Webster's Ninth New Collegiate Dictionary and Webster's ThirdIntema tional Dictionary 中 对"九"所解释的意义比《现代汉语词典》所解释的意义还多，分别有： 1)one more than eight, three threes, the square of three;2) nine units of objects (a tota l of nine) ; 3) a: thenumerable quantity symbolized by the arabic numeral 9; b: thefigure 9 ; 4) nine o'clock——compared Bell table, timeillustration; 5) the ninth size in a set series: as a; aplaying team of nine members, baseball team; b:the firstor last 9 hol es of an 18-hole golf course…。 其中收入与"九"有关词语和成语多达近二十条。常用的有： a nine-day's wonder (an object or event that creates ashort-lived sensation) ____Those political expositions…that make a nine day'snine wonder till something fresh c omes alone——Mary Deasy. nine times out of ten(very often) be dressed up to the nines(elaborately dressed, as for aformal occasion) ____She dressed herself up to the nines and went to theparty. in the nineholes:in the difficult situation nine-men's morris: morris played with nine counters A cat has nine lives: A cat can move so fast and jump sowell that he seems to escape being killed many times. 从以上的解释还可以发现一个规律：数字"九"及其倍数在西方也被广泛运 用于文娱和体育活动中。如， 保龄球(bowling )中的瓶状木柱数(ninepins) 为"九"; 高尔夫球 球场有一十八个洞：跳子棋的棋板上各 方均为九个孔; 古 时英国还有一种九个男人一起跳的舞蹈(morrisdance)等。由此看来，数字"九" 也倍 受西方人的青睐。 总之，在东西方文化中，数字"九"含有以下主要共性： 1)东西方大多数人把数字"九"看成神秘的数字， 其象征意义均有"神 圣"之意。 2)在东西方文化中，数字"九"均可虚指多数。 3)数字"九"被广泛运用于文体项目中。 数字“九”在东西方文化中的个性恐怕主要在于：对中国人来说，其神奇色 彩要比西方人更浓;其象征意 义的历史在东方文化中比西方文化中更悠久;其 涉及面在东方文化中比西方文化中更广泛。 三、数字"九"的翻译问题 罗马西塞罗说过："翻译不是字当句对，而是保留语言的总风格和力 量。""按分量而不是按数量译词" 。此处所说的数字是指经过神化、泛化、 虚化了的"虚数"，"实数"的翻译不在此例。根据这一理论，结合 东西方文 化的共性与个性，可采用如下的翻译方法，并遵循以下的翻译原则。 可采取的翻译方法主要有： (一)保留原数字 . We thought our cat would be killed when he fell fromthe roof of the house. He was not, he used up one of his ninelives. 我们以为我们的猫从屋顶掉下来会死了，它并没死，只失掉九条命中的一条。 这样翻译过来，人们很容易接受，因为人们已熟悉"猫有九命"这个成语， 并能够促进东西方文化的融合 。 (二)转换成各民族喜爱的数字 out of ten——十之八九 nine days' wonder———可翻译为"昙花一现"， 这样翻译可以加深对奈 达的"对等"和纽马克的"转 换"翻译理论的理解。 (三)增舍数字 比如，"九死一生"可翻译成"a narrow escape from death;survival after many hazards";又如 ，"九九归一，还是他说的话对。"可翻译成"All things considered,what he says is right."其译文均 舍弃了数字，转译其 形象意义。 应遵循的原则主要有： (一)民族性原则 比如，汉语中的"费了九牛二虎之力"，《汉英词典》(外研社，1996)的译 文有三个："strain onese lf to the limit; use everyounce of one's strength; make herculean efforts"。笔者认为第二种译文 "use every ounce of one's strength "更符合"民族性原则”，成功地将东方文化中该成语的比喻意义转 化成了西方文化语言中的形象意义。 (二)习语性原则 比如："匡超人此时恍若亲见瑶宫仙子，月下嫦娥，那魂灵都飘到九霄云外 去了。"(《儒林外史》)， 其译文为"Kuang felt that he was gazing at a goddess and his spirit had flown to heaven."这种译 文因遵循了"习语性原则"， 充分地体现了人类交际行为的一个最根本原则——语言——符号的经济原则。 (三)形象性原则 数字用于模糊意义时，一般都失去了其数量意义而具有形象意义。翻译时， 必须越出其理性意义而捕捉其 与 其它 的词结合后所产生的形象意义。 比如："飞流直下三千尽，疑是银河落九天(李白)。"此句诗中的"九天" 的形象意义为"极高的天空 "，因此，可翻译成"Down itcascades a sheer three thousand feet—As if the Silver River [. the Milky. Way]were falling from heaven!"猜你喜欢： 1. 毕业英语论文范文 2. 英美文学毕业论文优秀范文 3. 商务英语专业毕业论文范文 4. 大学英语毕业论文范文 5. 英语专业论文范文 6. 本科英语专业论文范文
Procedure The procedure or the methodology is the heart of the proposal because it must tell the reader how you propose to carry out your project. It must convince your advisor (or in industry your manager or potential client) that you clearly understand your task, have a logical time plan for solving your problems, and have identified all the resources you need. If your proposal is for an IQP, you must take special care to explain HOW you plan to relate some aspect of science or technology to society. Note that "technology" need not be defined narrowly here: "technology" can mean the techniques used to manage or evaluate any resource efficiently, not just "nuts and bolts" hardware. But you must explain clearly how your procedure insures that the WPI IQP degree requirement will be satisfied by completing a project which defines, investigates, and reports on a topic relating science or technology to a social need or issue. In short, why is your topic an IQP? Some of the other questions the reader will expect you to answer in this section are: 1. What are the tasks and sub-tasks identified to achieve your objectives? 2. What materials will you need to carry out your project: equipment? computer support? typing? graphics? others? 3. What data are needed for the project and how will they be collected? If the project requires a survey or interviews, the design of this instrument (especially the selection of participants) must be explained and justified. 4. What method or process will be used to analyze this data and where else (if anywhere) has this method or process been used? 5. What time frame do you think you will need to accomplish identified tasks or subtasks? Should schedules be presented in standard forms like PERT or Task Charts? (see Figures 1 and 2.) 6。 If you are working on a team, which teammates will accomplish which sections? 7. What costs do you anticipate the project will incur -- in other words, your budget? (A Budget Summary Request Form must be submitted to the Interdisciplinary Studies Division Office as shown in Appendix 1 for IQP Proposals. A Budget summary for an MQP Proposal should be submitted to the individual department.)
市场行情，最差的也要1000字50元，没有人会要分的
感谢培养教育我的XX学校，XX浓厚的学术氛围，舒适的学习环境我将终生难忘！祝母校蒸蒸日上，永创辉煌！祝校长财源滚滚，仕途顺利！感谢对我倾囊赐教、鞭策鼓励的XX大学X系诸位师长，诸位恩师的谆谆训诲我将铭记在心。祝恩师们身体健康，家庭幸福！感谢论文中引文的原作者，他们都是法学界的名师大家，大师风范，高山仰止。祝他们寿域无疆，德业永辉！感谢同窗好友XXX、XXX、XX、XX、XXX以及更多我无法逐一列出名字的朋友，他们和我共同度过了四年美好难忘的大学时光，我非常珍视和他们的友谊！祝他们前程似锦，事业有成！家有娇妻，外有二房！最最感谢生我养我的父母，他们给予了我最无私的爱，为我的成长付出了许多许多，焉得谖草，言树之背，养育之恩，无以回报，惟愿他们健康长寿！感谢我的牌友孙XX、杨XX、杨XX、王X、赵X，他们和我一起度过了大四无聊的时光，让我在写作之余能有很好的休闲活动。祝他们以后多培养牌坛新秀！感谢我的烟友姜X、丁X、冯XX、田XX。在我没烟抽的时候他们总能毫无吝惜的将自己的烟分给我抽，尤其是在本文写作过程中，我废寝忘食，足不出户，烟抽的很快，他们给予我很大帮助，燃上一支烟，文思如泉涌，快乐似神仙！祝他们永远都有好烟抽！最后要感谢我自己，没有自己的努力，本文是无论如何业完不成的！感谢我以最大的毅力完成了四年大学学习，在这个环境里我能洁身自爱，出淤泥而不染保持一颗纯洁的心，真的是很不容易！祝自己身体健康，权财两旺！家里红旗不倒，外面彩旗飘飘！ 大学三年学习时光已经接近尾声，在此我想对我的母校，我的父母、亲人们，我的老师和同学们表达我由衷的谢意。 感谢我的家人对我大学三年学习的默默支持；感谢我的母校桂林师专给了我在大学三年深造的机会，让我能继续学习和提高；感谢桂林师专的老师和同学们三年来的关心和鼓励。老师们课堂上的激情洋溢，课堂下的谆谆教诲；同学们在学习中的认真热情，生活上的热心主动，所有这些都让我的三年充满了感动。 这次毕业论文设计我得到了很多老师和同学的帮助，其中我的论文指导老师黄志敏老师对我的关心和支持尤为重要。每次遇到难题，我最先做的就是向黄老师寻求帮助，而黄老师每次不管忙或闲，总会抽空来找我面谈，然后一起商量解决的办法。黄老师平日里工作繁多，但 我做毕业设计的每个阶段，从选题到查阅资料，论文提纲的确定，中期论文的修改，后期论文格式调整等各个环节中都给予了我悉心的指导。这几个月以来，黄老师不仅在学业上给我以精心指导，同时还在思想给我以无微不至的关怀，在此谨向黄老师致以诚挚的谢意和崇高的敬意。 同时，本篇毕业论文的写作也得到了韦芳、谭冬柳等同学的热情帮助。感谢在整个毕业设计期间和我密切合作的同学，和曾经在各个方面给予过我帮助的伙伴们，在此，我再一次真诚地向帮助过我的老师和同学表示感谢！（编辑：pulp） 大学生活一晃而过，回首走过的岁月，心中倍感充实，当我写完这篇毕业论文的时候，有一种如释重负的感觉，感慨良多。 首先诚挚的感谢我的论文指导老师**老师。她在忙碌的教学工作中挤出时间来审查、修改我的论文。还有教过我的所有老师们，你们严谨细致、一丝不苟的作风一直是我工作、学习中的榜样；他们循循善诱的教导和不拘一格的思路给予我无尽的启迪。 感谢三年中陪伴在我身边的同学、朋友，感谢他们为我提出的有益的建议和意见，有了他们的支持、鼓励和帮助，我才能充实的度过了三年的学习生活。 在本人的写作过程中，XXX老师给予了大力的帮助和指导，在此深表感谢！同时也感谢其他帮助和指导过我的老师和同学。 最后要感谢在整个论文写作过程中帮助过我的每一位人。 首先，也是最主要感谢的是我的指导老师，XXX老师。在整个过程中他给了我很大的帮助，在论文题目制定时，他首先肯定了我的题目大方向，但是同时又帮我具体分析使我最后选择失地农民的养老保险这个具体目标，让我在写作时有了具体方向。在论文提纲制定时，我的思路不是很清晰，经过老师的帮忙，让我具体写作时思路顿时清晰。在完成初稿后，老师认真查看了我的文章，指出了我存在的很多问题。在此十分感谢李老师的细心指导，才能让我顺利完成毕业论文。 其次，要感谢帮我查资料的张超同学，后期因为实习的关系，不能随时去学校的图书馆查阅资料，在此也十分感谢他能抽出时间帮我找的一些外文资料。 值此本科学位论文完成之际，首先要感谢我的导师XXX老师。X老师从一开始的论文方向的选定，到最后的整篇文论的完成，都非常耐心的对我进行指导。给我提供了大量数据资料和建议，告诉我应该注意的细节问题，细心的给我指出错误。他对分时电价领域的专业研究和对该课题深刻的见解，使我受益匪浅。X老师诲人不倦的工作作风，一丝不苟的工作态度，严肃认真的治学风格给我留下深刻的影响，值得我永远学习。在此，谨向导师XXX老师致以崇高的敬意和衷心的感谢！My deepest gratitude goes first and foremost to Professor aaa , my supervisor, for her constant encouragement and guidance. She has walked me through all the stages of the writing of this thesis. Without her consistent and illuminating instruction, this thesis could not havereached its present , I would like to express my heartfelt gratitude to Professor aaa, who led me into the world of translation. I am also greatly indebted to the professors and teachers at the Department of English: Professor dddd, Professor ssss, who have instructed and helped me a lot in the past two years. Last my thanks would go to my beloved family for their loving considerations and great confidence in me all through these years. I also owe my sincere gratitude to my friends and my fellow classmates who gave me their help and time in listening to me and helping me work out my problems during the difficult course of the thesis.
Market Research and Export Promotion Export Marketing Plan The marking plan is the basis on which all the overseas promotion is formulated. To devise the marketing plan involves reconciling the export strategies and objectives of the manufacturer into marketing marketing plan embraces many elements including market research project, promotion/advertising details, products involved and their quantity available, distribution arrangements and total volume/value of goods Where relevant, various costing information should be included, particularly the research and advertising budget. Overall; the plan must be realistic and should have a clear sense of purpose and direction Export Market Research Before making goods for a new overseas market, as in the home trade, it is necessary to discover first of all if the goods can be sold profitably in that market. To answer that question is one of the objects of market research. Export market research, in particular, is a study of a given market abroad to determine the needs of that market and the methods by which the products; can best be supplied. It may be carried out to determine: 1. If a new product likely to find a market. 2. Whether an established product is likely to meet with a good demand in a new market. sales of a product have declined, either generally or in a certain area Here, in this chapter is laid on the first point: Market research is vital to success in overseas Markets To look for a suitable market an exporter must consider, for example: and Economic Conditions Countries with different political and economic systems take different attitudes toward foreign trade policies and regulations concerning import and export，foreign exchange control，customs, duties and other tariffs will greatly affect the suitability for a new market. and Climatic Conditions The suitability of his products: heavy clothing is not worn in hot climates; mountaineering equipment would not be in demand in a flat country. 3. Social Conditions If there is a low standard．of living with poor wage levels, there nay be no market for television sets or cars or luxury products. It may be desirable, even necessary,for price lists and sales promotion literature to be translated into a local language,with local units of measurement 5 and of the survey questionnaire and in the interviewing process. Surveys may be very expensive, and they are time--consuming: Another key weakness is that respondents often cannot or will not give true answers. The interviewing in the survey may be done by the researcher in person, by telephone, or by mail. Interviews Personal interviews are more flexible than the other two types because interviews can alter the questions to fit-the situation as they see it: They are able to probe snore deeply if an answer is not satisfactory. Ordinarily, it is possible to obtain more information by personal interview .than by telephone: or mail. Also, the interview can by observation; obtain data regarding the respondents'socioeconomic status-their home ,neighborhood, and apparent standard of living. The major limitations of this method of interviewing are its relative high cost, the length of time needed to conduct the survey, and the chance of introducing ,errors during the interviewing. 2. Telephone Survey In a telephone survey, the respondent, is approached by telephone, and interview is completed at that time. Telephone surveys can usually be conducted more rapidly and at less cost than either personal or mail surveys. Tele: phone surveys are lees flexible than personal Interviews, but more flexible than mail survey. Another significant advantage is that a telephone. survey -may be timely. For instance, people may be asked whether they are watching television at the moment and; if so, the name of the program and the sponsor. One limitation of the telephone survey is that interviews must be short: Lengthy interviews cannot be conducted satisfactorily over the phone. by Mail Interviewing by mail involves mailing a questionnaire to potential respondents and having them return the completed form by mail. Mailed questionnaires ape more economical than personal interviews and are particularly useful in national surveys,Also, if the respondents remain anonymous, they are more likely to give true answers because they do not feel the need to impress the interviewer. A major problem with mail' questionnaires is the Compilation of a good mailing list, especially for a broad-scale survey. If the sample can be drawn from a limited list, such as property taxpayers in certain counties or subscribers to a magazine, the list presents no significant limitation concerns the reliability of the questionnaire returns, Particularly when the returns are-anonymous. If the respondents have characteristics that 6 differentiate them from nonrespondents, the survey results will be invalid. Further,the questionnaire must be reasonably shorted the questions very simple; there is no to explain in a puzzling question. Ideally :Yes.'' or“No" or prechoice type of :produces the best results. Here is an example: Questionnaire for Market＿Research on Smoking A. Do you smoke cigarettes? Yes/No (If No,terminate) B How. many do you smoke a day? C. What size of cigarette do you smoke ? Mini ,Standard ,Large D. Do you smoke filter tips.? Yes/No E. Do you smoke menthol cigarettes?一Yes/No Observational Method In the observational method, the data are collected by observing some action of the respondent: No interviews are involved, although an interview may be used as a follow-up to-get additional information. For instance,if customers are observed buying beer in cans instead of bottles; they may be asked; why they prefer that one form of packaging to the other. Information may be gathered by personal or mechanical observation. In one form of personal observation the researcher poses as a customer in a store. This technique is useful in getting information about the caliber of the -sales people，or in determining what brands they push. Mechanical observation is illustrated by an electric cord stretched across a high way to count the number一of cars that pass during a certain time period The observation method has several merits. It can be highly accurate．Often it removes a11 doubt about what the customer does in: a given, situation. The consumers are unaware that they are being observed; so presumably they action theft usual fashion. The observation technique reduces interviewer bias. However, the possibility of bias is not- completely eliminated as long as people are used as :observers. Another disadvantage is that the technique is limited in its application. Observation tells what happened; but it cannot tell why. It cannot delve into motives, attitudes,or opinions. Experimental Method The experimental method of gathering primary data involves the establishment of a controlled experiment that stimulates the real market situation as much as possible. The theory is that' the small-scale experiment will furnish valuable information f tar designing a large scale marketing program. 7 The experimental method may be used in several different ways. In one instance, a firm may manufacture a few units of a product and give them to employees or consumers to try out: Probably the major application of the experimental method has been in market testing. This technique consist establishing a control market, in which all factors remain constant and one or more test markets,in which one factor is varied. A firm may be trying to determine whether to change the color of its city A, the product is marketed in its traditional color. In each of cities B, C, and D, a different color is used. All other factor are kept constant. By measuring sales in the four market over a period of time;．the manufacturer, hopes to determine which color is most effective. The outstanding merit of the experimental method is it realism. It is the only one of the three methods of gathering primary data that stimulate an actual maket situation. The problem is that it is requires long periods of careful planning and administration. Analyze the Data and Prepare a Report The final steps in market research project are to analyze the data and interpret the findings. Information gathered from market research is a guide to the invention，production and sales of the products for which there is a market. Today sophisticated electronic data processing equipment enables a researcher to tabulate and analyze masses of data quickly, and inexpensively. The end product of the investigation is the researcher's conclusion and recommendations, submitted, in written form on which the company's policy and proceedings concerning export promotion are based. Export Promotion-Advertising After deciding there are good prospects, for his goods abroad through the study of the market research investigation, the maker or the exporter will, of course; take measures to promote, exporting of the goods to that market. A most important measure in this respect is to advertise; the aid to trade that deals with the problem of giving information about the goods and 0helps to put buyers and sellers in touch with one another. By means of advertisements a supplier, tells people what goods he has for sale and emphasizes their good points in the hope that people will buy them. Advertising can, be undertaken by the company's sales or publicity department; or an advertising agcy is to be．engaged as an adviser. Purpose of Advertising Inform 8 Advertising can be used to place facts before public. An advertisement for a car may include some technical details, so that part of the advertisement is informative. Another advertisement may be .entirely informative,such as the announcement of the opening of a new To Persuade although the advertisement for the car may give some facts, its over-all objective is to persuade people to buy the car. To do this various subtle methods may be used. The illustration, for instance; may give an exaggerated impression of the car's power The wording and the lay-out may be designed to appeal to the emotion rather than the mind: If you study some advertisement for practical products, you will find that they contain little or no technical information. One would not expect to find a .scientific analysis in an' advertisement for a cake of toilet soap, of course, but an examination of advertisement for. medicinal goods will show that the appeal is mainly to the : To Remind Some advertisements aim merely to keep the name of :the product before the public. A newspaper advertisement may consist of only a picture of a packet of cigarettes; a bus may carry,the name of an insurance company; a poster may display a well-known advertising phrase. They say nothing but serve a useful. purpose in constantly reminding the public of, the, name of the product Advertising Media The term "media" means the forms used 'to carry advertisement. The choice of media depends upon the product and the audience the advertisement is aimed at For example, very few people are interested in coins. A coin dealer would want to appeal to that small number of people and to no one else. He would therefore advertise in a magazine which most coin enthusiasts read. The cost of advertising in newspapers large depends upon the circulation of each a newspaper sells a million copies, it is possible (although not probable) that a million people will read an advertisement in it. Some pages in a newspaper are more expensive to advertise in than are others, because most people will read the general news pages but only some will the pages devoted to sport, fashion, the arts; etc. Different一types of people read different newspapers, so an advertiser will use those papers whose readers are likely to be possible buyers of his products. For example, an art gallery would not advertise in a "popular" news paper because few of its readers would be likely to be visitors to art galleries. 2 Magazines The same principles about which media to use also apply to magazines. There are magazines which men read, those which women read and those which both read. Within each 9 group there is specialization, so that one magazine will be read by one "social group" and not by another. 3. Radio and Television These are the most、expensive of advertising media. A broadcast at a "peak time"will be heard or seen by millions of people: If only a tiny fraction of them respond, the huge cost twill have been justified. One reason for the success of such advertising is that it is difficult to ignore. A broadcast will be heard: or seen by everyone using a radio or television set; even if only subconsciously, it will make an impression. On the other hand, when you read a newspaper or a magazine you will not even notice most of the advertisements A radio or television advertisement must make an instant appeal. There may be only 30 seconds to get the message across; so its impacts must be immediate. 4 Outdoor Advertising This includes posters, advertisements on vans and buses and in trains. The message must be simple and short, perhaps with an immediately recognizable illustration. Selection of Customers-Credit information Once the overseas' market has been found, the next step is to look for suitable customers with whom the maker or exporter expects to establish good business relationships. Undoubtedly, he wishes to deal with those customers of high credit standing, and that is one of the chief factors to consider at the tune of setting up new business information about the credit or financial standing of an overseas trader can be obtained from various sources. They are chiefly banks, trade associations professional credit information services, and consulates abroad. Upon application for or on receipt of letters asking for the credit standing of the foreign trader in question these organizations are willing to provide, without any responsibility on their part,a credit or financial report on the trader, which is usually considered as private and confidential. The report is based on the relative references, files, and records they have kept or on the result of an investigation made accordingly. In view of the financial or credit status stated or recommended in the report alongside of other factors the maker .or manufacturer may freely consider the intended customer acceptable or not.
大学生毕业论文可以参考知网。去看一些其他的学生，他们的毕业论文是怎么写的？建议不要去买毕业论文，学术造假性质很恶劣，很严重的问题。
一、利用网络资源现在网络已经越来越深入到了我们的工作学习中，充分地利用网络资源，将为我们写论文来许多方便和快捷。1.维普资讯最大最全的中文科技期刊论文资源门户网站,提供针对中文科技期刊数据库等多个数据库的检索及全文浏览, 收录了1989—2005年间8000多种中文期刊数据资源。目前各类学术论文万多条， 400多种中文报纸及一部分外文期刊数据，其中绝大多数有全文，囊括了理、工、农、医、文史哲的全部专业,。按照《中国图书馆分类法》进行分类，所有文献被分为7个专辑：自然科学、工程技术、农业科学、医药卫生、经济管理、教育科学和图书情报。2.万方数据资源镜像系统、万方数据标准镜像系统汇集中国学位论文文摘、会议论文文摘、科技成果、专利技术、标准法规、各类科技文献、科技机构、科技名人等近百个数据库，目前集纳了理、工、农、医、哲学、人文、社会科学、经济管理与教科文艺等8大类100多个类目近6000种期刊，实现全文上网。即中国知网目前已集结了 7000 多种期刊、近 1000 种报纸、18 万本 博士 / 硕士论文、16 万册会议论文、30 万册图书以及国内外 1100 多个专业数据库。二、利用图书馆图书馆也是我们可以使用的一个丰富资源，在图书馆查找资料的时候虽然不如在网络上搜索快，但是在一本书中不仅包括我们所需要的资料，还包括了其他内容，我们可以在查找资料的时候了解下其他的内容，而且我们也可能找到在网络上找不到的资料。
毕业论文检测时会要测相似度的，别按一篇文章复制，多找几篇内容匹配文章 拼凑一下就行，在百度搜，我的就是那么做的
参考文献一般都是在知网当中查找。我们在撰写毕业论文的时候，很多的地方都需要参考文献，这些参考文献我们都可以从知网当中找到它的来源，并且获得很标准参考格式，这样可以使我们的毕业论文撰写变得更加容易。而且知网所找到的参考文件往往十分权威，对于我们毕业论文撰写很有帮助，话题也可以帮助我们更加深入的了解自己所做的毕业课题。
除了知网之外，我们也可以从其他的一些学术平台来找到参考文献，这些参考文献的格式是重中之重，因为我们在撰写毕业论文的时候，如果格式不对很有可能会丢掉相应的分数，所以一定要注重格式的规范，而从知网当中所下载的参考文献是十分规范的，我们不需要担心任何格式的问题，只需要直接复制过来就可以了，这也是知网最大的优势。
知网检测系统查重
只有经过知网检测系统查重的研究生论文会被知网学术论文联合比对库收录，放在知网上，但是这些研究生论文被知网收录是由准确的时间的，知网官网会在研究论文查重后的第二年统一进行论文收录，所以研究生们不需要担心论文经过知网查重后会被放在知网数据库上的问题。
虽然知网查重不会立刻收录研究生论文，但是研究生论文在经过知网查重后，是会显示最近一次的检测记录的，这就要求研究生在使用知网查重后，一定要将论文修改到符合高校论文查重标准，确保论文顺利通过论文查重。
正在纠结中...差不多完成一稿了
探讨的话可以找你导师比较方便
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在全球化时代,随着国际交流日益增多,中国对高质量英语人才的要求也达到了前所未有的高度。英语教学在中国高等 教育 体系中占据着举足轻重的地位,也肩负着社会培养高质量人才的重任。下文是我为大家搜集整理的关于 毕业 英语论文 范文 大全的内容，欢迎大家阅读参考!毕业英语论文范文大全篇1 浅谈老水手的心理历程——《苦舟子咏》 读后感 [摘要]：《苦舟子咏》是英国19世纪湖畔派诗人柯勒律治的一首长诗。全诗是一个充满了奇幻之美的的航海 故事 。全诗探索人生的罪与罚问题，诗人把热爱宇宙的万物泛神论思想和____思想结合起来，宣传仁爱和基督____罪思想。诗中的水手的心理活动刻画得细致入微，水手杀掉信天翁表示他拒绝社会给他的礼物，他除掉了深爱自己并代表超自然的事物，也就除掉了对这个世界的感情，最后水手内心发生转变，以新的态度对待自然，为此他才得以解脱出来。 [关键词]：老水手;道德;内疚;痛苦;赎罪 Abstract: “The Rime of the Ancient Mariner” is one of Samuel Taylor Coleridge’s masterpieces. It is a long poem, telling a story in the form of ballads .The poem can be approached as a dream voyage to another realm, as a story of sin and expatiation, or as the quiet essential representation of the alienated isolated modern individual. 一、作者简介 塞缪尔·泰勒·柯尔律治(Samuel Taylor Coleridge)1772年10月21日生于英格兰西南部德文郡一个乡镇牧师的家庭。9岁丧父，被送往伦敦基督慈幼学校上学，熟读希腊、罗马文学。19岁入剑桥大学，与骚塞相识。当时两人都同情法国革命，但又都害怕革命暴力，于是设想去美洲建立乌托邦社会。计划失败后柯尔律治移居英格兰部西部湖区，致力于写诗，并与华兹华斯结成密友。他憎恶资本主义城市文明和冷酷的金钱关系，于是远离城市，隐居于昆布兰湖区，寄情山水或缅怀中世纪的宗法社会。他们创作出歌颂大自然的或美化宗法制农村生活方式的诗篇，以抵制丑恶的资本主义现实。因此被称为“湖畔派诗人”。1798年，两人合作出版著名的《抒情歌谣集》。同年他与华兹华斯兄妹到德国 留学 ，被康德的哲学和耶拿派的诗歌理论和创作所吸引。回国后继续居住于湖区，与华兹华斯保持往来。柯尔律治年青时代即患有风湿痛等多种疾病。为求镇痛他长期服食鸦片竟至上瘾，故健康大受损害。晚年他贫病交加，1834年7月25日逝世于海格特。柯尔律治的作品以真的细节描绘超自然的神秘事物，令人甘愿暂时不去考虑普通情理而信以为真，并在领略到一种怪异的美的同时获得教益或良知的觉醒。柯尔律治的创作实践和理论建设，不仅影响过他的同时代人，也影响了包括和他政治态度相左的拜伦、雪莱和济慈，而且，对于时至今日的诗歌艺术探索者，仍具有重要的借鉴价值。他在英国文学史上有重要地位，是浪漫主义思潮的重要代表。 二、《苦舟子咏》简介 《苦舟子咏》是柯尔律治唯一一部完整的长诗。这部长625行的叙事谣曲是一个神秘恐怖的浪漫故事：一名老水手对一个赴结婚宴的客人讲述了他自己的可怕的故事。客人想走开，赶快去赴宴，却为老水手眼中的特殊表情所吸引住，不得不站在那里把这个故事听完了。老水手和同伴们坐了一艘船出海去。一路上很平安。然后遇到了一阵暴风，暴风过后，这位水手却无端地射杀一只了航海者认为好运象征的信天翁。因此，厄运又降临了。船驶进静海中，那里没有风也没有浪;太阳如火如荼地照耀着。海水绿绿地满载着腐物。船停在那里不动，老水手被视为这次厄运的造因者。水手们都渴得要死去，仿佛有一只船要驶进救他们却又消失不见了。那是一只幻船，水手们一个个都死在甲板上，每个死者的眼光都注定在这位杀死信天翁的水手身上。全船的人，只有他没有死。后来，他对于自所做的恶罪觉得悔恨。于是天使们可怜他的悲苦，使死尸们站了起来，仍去做水手们的职务。他们开上了帆。虽然没有风，船却渐渐地移动。于是，这船一直驶到了老水手的故乡。一个领航者离了海岸，出来迎接。但在他到这船之前，它却突然地沉下了，留下了这位老水手在海波中与死神挣扎着。他被领航者所救。后来，他一想起那时受的言之不尽的痛苦，便不能忍。他的心在体内烧着，一直到了把这可怕的故事说了出来，方才觉得舒服。 三、分析老水手的心理历程 “自由、平等、博爱”是资产阶级道德重要规范。“自由、平等、博爱”的 口号 是资产阶级革命时期提出来的。它既是资产阶级的政治主张，又是资产阶级道德的重要内容。这一口号的提出不仅在政治上曾经起过推动历史进步的作用，而且在人类道德发展史上也是一个巨大的进步，因为它否定了人身依附关系，肯定了人身自由;否定了等级特权，肯定了人的平等;否定了把人不当人的非人道主义的博爱思想。一句话，肯定了人的尊严、价值以及个人对幸福的追求。所以，它对个性的张扬和自我意识的发展，对人们挣脱禁欲主义、蒙昧主义、等级主义的枷锁都起到了巨大的革命作用。 西方____的万物泛神论主张神无处不在，万物都是神的表象。这种主张认为：上帝就等于万事万物;任何个别事物就是上帝;世上的事物实际上都是虚无的。 在这两种思想的支配下，作者把信天翁认为是基督____徒。老水手无端地射死了信天翁，表示他拒绝社会给他的礼物，他除掉了深爱自己并代表超自然的事物，也就除掉了对这个世界的感情。老水手违反上天的指意，违反自然规律，射死了无辜的信天翁，必然要受到惩罚。于是，灾难来了：风停了，船无法前进，阳光酷热，水手们口干舌燥。这时候，有人指责老水手——“你怎敢放肆，将神鸟射死!是它引来了南风。”此时，老水手开始意识到自己行为的错误。于是，他开始不断地感到内疚。心理学认为，在道德情感系统中，羞耻感是其中的一个元素。毕达哥拉斯要求人们对自己言行进行反省以后，就应该在内心里对卑劣的行为感到羞耻、悲哀和恐惧;对善良行为感到欣喜。沙莆慈伯利认为，道德上的善恶主要取决于感情系统中的羞耻感。他说：“凡出自不公正的情感所作的，就是不义恶行和过失;如果情感公正、健全、良好，并且情感的内容有益于社会，而且还是以有益于社会方式施行，或有所感动，这就必定在任何行动中构成我们所说的公平和正直。”不义、恶行和过失将引起人们的羞耻感。羞耻感是个人的自我道德意识的一种表现，表示一个人对自己的行为、动机和道德品质的谴责时的内心体验。良心是羞耻感的的主要作用机制，常表现出焦虑、羞愧和内疚等情绪。道德焦虑是一种复合情绪。其中，痛苦和畏惧是主要构成“因子”。但它仅以避免外在处罚为目的，是低级形式的羞耻感，可又是羞耻感发生的基础。那么，羞耻感的真正作用是什么?是内疚，只有内疚才是高度的主体意识的产物，它激活潜在的思维和力量，专注与对过失的懊悔和追悔的行为，促进个体的心理成熟。如果个体内疚匮乏，那他将对道德不屑一顾，达不到“有羞知格”的认识。同时，羞耻感要以自尊为前提，一个没有自尊的人是不会知耻的，更不会自责。自尊体现了对自我社会话的切近，没有自尊的防卫，就不可能有自责的意识和行为的发生。老水手对自己的不道德行为知耻，惭愧和悔恨。老水手真是由于良心发现才深感自己行为的错误，于是惶惶终日，不断自责自己。 事态进一步发展，在他忏悔和祈祷下挂在脖子下的鸟掉下来了，但是同行的水手都因为缺水而一个个地死去，只有老水手一个人活着。这似乎是上帝对他的又一个惩罚。他一方面觉得自己的罪行深重，导致了其他水手的死亡——痛苦;另一方面在茫茫大海中，一条船上就他孤零零的一个人——恐惧。于是他的内心又经历了一场痛苦与恐惧的考验。良心是每个人自身内部的道德评析，是自己对自己行为道德价值的认识、认知、判断、态度、感情、体验、意向、意志、动机等一切心理反应活动。老水手不断对自己惊醒良心谴责。良心的基本因素是感情，感情是对需要的体验，是心理的动力因素。它一方面产生良心的认知因素，推动自己去判断自己行为的道德价值;另一方面则产生良心意志因素，推动自己做出改过迁善的选择。在行为过后，良心对行为的后果有影响和评价作用。对于履行了道德义务并产生了好后果的影响和行为，它便于进行自我谴责，使人感到内疚、惭愧和悔恨。这种自我谴责，往往能形成一种力量，促使人们改正自己的行为。 后来，老水手虔诚地祈求海蛇破开魔法，他才获救得以回家。人非圣贤，孰能无过?人生在生活中不免发生道德过失。道德反省就是通过对道德过失的追悔，从而激励人们采用新的道德行为去补救已经酿成的道德不幸，并且通过对道德过失的觉醒为将要开始的道德行为提供罗盘。道德反省的实质在于主体对自己已作的道德选择进行批判性的分析，是在主体已经体验到自己的道德行为存在着过失的情况下，从而进行的对自己内心的深刻 反思 。通过反思，要为今后的行为提供新的路线和方案，明白来者可追，逝者可补。在今后的行动过程中，要用千倍的补偿替代原有的损失;通过反思，主体对自我发展和自我需要与社会道德的系统会领悟得更加深刻。 故事的最后，老水手回到了家。于是出现了开篇的那一幕：他极力拉住去赴婚宴的人，让他们听他讲这个离奇的故事——他想寻找听众，承认自己的错误，说出自己的故事，解除内心的痛苦——赎罪。尽管老水手已经虔诚忏悔，但还是有种负罪感难以释怀，于是他渴望被人理解，宣泄出来以排除内心的痛苦。生活也是这样，当我们遇到困难、痛苦的时候，不要封闭自己，找一个忠实的听众，把自己的苦恼说给他听。这是一种释放压力的好 方法 。 总之，柯尔律治的这首诗歌以神秘、怪诞著称，其中的心理描写可谓是典范!诗歌探讨了罪与罚、善与恶，生与死等哲学问题，宣传了一切生物皆上帝听造的教义。但诗歌的真正价值并不在故事本身或它所包含的哲理上，而在以造型艺术的精确性和音乐的流动感为读者创造了一幅幅神奇的海洋画面：时而风平浪静，沉寂安宁;时而风暴骤起，一片喧嚣。在写作此诗时，柯尔律治并不熟悉大海，但他能凭借想象，使真实的情形与幻想的景象互相交织，把平凡的细节与诗意的象征融为一体，充分显示了瑰丽奇特的想象能力。在诗艺上，长诗将英国民歌的自由与古典文人诗的谨严冶于一炉，炼就出适合表达浪漫主义情绪的活泼自然的诗体，而长诗的音韵与节奏之美，也表现了诗人能让文字进行歌唱的本领。 [参考文献]： 《英美文学选读》 天津大学出版社出版 《英国文学简史》 河南人民出版社出版 《道德心理学》 中南大学出版社出版 毕业英语论文范文大全篇2 浅谈东西方数字九的 文化 对比分析与翻译 一、前言 "数是人类思维发展到一定阶段，为适应社会生产活动的需要，在符号的帮 助下产生的。"(苏金智，19 91)"数字是语言学中的一个特殊的领域。在科 学的数字世界里，它的功能是计算，秩序严谨，职司分明，是 实数;而在人类 心灵的数字世界中，它的功能是表义，许多数字经过“神化”后成为“玄数”、 “虚数”、“ 天数"。它们有着极其丰富的外延和内涵。"(王秉钦，1998) 由于受东西方文化传统、宗教信仰、语言崇拜、地理环境等方面的影响，数 字的神化存在着东西方的差异 ，但也存在着共性，有着共同的规律。在"数的 灵物崇拜"上各民族都有普通性。东方人有自己心目中的"天 数"，而西方人 也有自己心目中的"神数"。神秘数字的演化规律一般经过"神化—泛化—虚 化"的过程。( 王秉钦，1998) 东西方已有不少有关数字科学的专著和论文， 如毕达哥拉斯(phythagoras) 学派的T·丹齐克的《数 科学语言》(商务印书馆，1998)，英国人伦拉德·法 拉的《七的探源》;国内也有不少学者就数字写过著作 和论文，并开展过学术探 讨。如，王秉钦教授在其《语言与翻译新论》的中篇第六章就以"数的语义范围 比较 与翻译"为专题;苏金智曾写过《数的灵物崇拜》(载〈语言、社会、文化》 440页， 语文出版社，1991，1) 等。在1998 年南昌大学主办的"中国英汉语 比较研究会第二届年会暨第三次学术研讨会"上，英汉文化对比专 业委员会会 员曾就中南工业大学外语学院吴玲英老师的《中西文学中"以三为法”的文化模 式》展开了激烈的 讨论。本人认为东方人，尤其是中国人，自己心目中的天数 是"九"而不是"三"，也并非完全是因为"九" 是"三"的倍数。 二、东西方数字"九"的文化对比分析 在我国，人们之所以把"九"看成是自己心目中的"天数"和最富有神奇色 彩的数字， 是因为"九" 这个数字的象征意义(symbolicmeaning)，在我国可 以说历时最久，涉及面也最广。 "九"作为数不同于一 般数字，在中国古代被 认为是一种神秘的数字，它起初是龙形(或蛇形)图腾化之文字，继而演化出"神 圣" 之意，于是中国古代历代帝王为了表示自己神圣的权力为天赐神赋，便竭 力把自己同“九”联系在一起。如天 分九层，极言其高，天证/诞日为正月初 九，天子祭天一年九次。更有趣的是连皇宫建筑都与"九"有关。例 如，北京 城有九门，天安门城楼面阔九问，门上饰有九路钉(即每扇门的门钉纵横各九排)。 汉语词汇中也常 用"九"来形容帝王将相的称谓，如"九五之尊"(imperial throne);称官位仅次于皇帝的王爷为"九千岁 "等。 根据阴阳五行与数的关系，万物之根均为数，宇宙也是数。数始于1而终于 10，五行也是数，按传统的五行 理论来划分，则1、2为木：1为阳木，2为阴 木。以3、4为火：3为阳火，4为阴火。以5、6为土：5为阳土，6为 阴土。 以7、8为金：7为阳金，8为阴金。以9、10为水：9 为阳水，10为阴水。这 就是将"象"、"数"与五行 结合起来推演变化，用以显示事物发展变化的内 在联系。由此看来，"九"是最大的阳数，象征着天。 传说 古 代中国人把天分 为九层，九层天是天的最高处，汉语中有关词汇有"九重霄"(指极高的天空， "九霄云外" ，"九天揽月"，"九天九地"等。另外，天坛，这个明清两代 祭天的场所，其建筑无处不体现着“九”的象 征意义。 民间传说中还有"九头 鸟"(nine-headed bird: a fabulous bird whose appearance was f ormerlyregarded as a bad omcn)的故事。 中国人以"九"为大数，刘师培在《古书疑义举例补》一书中写道："凡数 指其极者，皆得称之为'九' ;"《素问》中说："天地之数，始于一，终于 九。"因此，汉语中有"九九归一"或"九九归原"之说。因 从"九"为数之 极而引出人生之限，故"明九"或"暗九"均为人生之"坎"，避讳有“九”之 岁。例如：“ 老太太因明年八十一岁，是个暗九。"(《红楼梦》)。日本人一般 认为"九"是"苦命和痛苦"的象征，因 为"九"与"苦"同音，因此忌讳 "九"。然而，《外语与外语教学》曾报道过国内一位学者曾为考证这一点 ，采 用"全选法"将日本某地电话号码其中的几千个姓和名分别进行统计，结果发现 将"九"作为姓的只占极 少数(约占)，而将"九"作为名的却不少(约 占35%)。看来，日本人忌讳"九"也并非绝对。 此外，《词源》中说："九：虚指多数。""九"作虚数解时，是数的一种 语义模糊现象。《现代汉语词 典》中，"九"的意思有三个：(1)数目，八加一 后所得;(2)从 冬至 起每九天是一个"九"，从一"九" 数起，二"九"、三 "九"，一直数到九"九"为止。冬练三九，夏练三伏;(3)表示多数或多次： 九泉，三 弯九转等。因此， 汉语中有不少和"九"有关的 成语 。如："九牛一 毛"、"九死一生"、"九牛二虎之力" 、"九流宾客"等等。 在我国，数字"九"涉及面在所有数字中最广。含有数字"九"的词汇也十 分丰富。如，"九州"是指传 说中的我国上古行政区划，后用作"中国"的代 称。因此，有的全国性的电视节目就取名为“九州方圆”;“ 九族"(the nine degrees of kindred: either thenine generations from one's great-great-gr andfather down toone's great-great-grandson;or four generations of one'spatemal relations, three generations of one's matemalrelations, and two generations of noe's wife's relatio ns)，古代有一种残酷的刑法叫"诛灭九族";古代传说 "龙生九子，各有所好"。因此，《红楼梦》第九回 中用"一龙生九种，种种各 别"来比喻贾氏家族族大人多，龙蛇混杂，好坏不一，各种各样的人都有。还有 " 九龙杯"等。此外，在文娱、体育等词汇中，数字"九"也比比皆是。如， 许多歌名都以"九"开头："九妹 "、"九九艳阳天"、"九百九十九朵玫瑰" 等;乐器中也有"九音锣";在体育活动中，"九柱戏"(nine pins)，兵器中 有"九节鞭"[但这与西方文化中的"九尾鞭”(cat-o '-nine- tails: an instrurnent of punishment so calledfrom the nine pieces of leather or cord which compose it)意义不大一样]。 地名中也有一些以"九"开头的，如"九 寨沟"、"九华山"、"九江"和"九龙"等。此外，中国人常把" 九"看成 为吉祥数字之一。在申请电话号码时，人们宁愿多出 钱去买一个尾数为"8"或 "9"的吉祥号码。比 如，湖南有线电视台的"欢乐热线"号码为"16899919"。 在西方，数字"九"也是人们心目中的"神数"之一。对西方人来说， "九"的象征意义是"神性"、 "神圣之至"。 英语权威字典Webster's Ninth New Collegiate Dictionary and Webster's ThirdIntema tional Dictionary 中 对"九"所解释的意义比《现代汉语词典》所解释的意义还多，分别有： 1)one more than eight, three threes, the square of three;2) nine units of objects (a tota l of nine) ; 3) a: thenumerable quantity symbolized by the arabic numeral 9; b: thefigure 9 ; 4) nine o'clock——compared Bell table, timeillustration; 5) the ninth size in a set series: as a; aplaying team of nine members, baseball team; b:the firstor last 9 hol es of an 18-hole golf course…。 其中收入与"九"有关词语和成语多达近二十条。常用的有： a nine-day's wonder (an object or event that creates ashort-lived sensation) ____Those political expositions…that make a nine day'snine wonder till something fresh c omes alone——Mary Deasy. nine times out of ten(very often) be dressed up to the nines(elaborately dressed, as for aformal occasion) ____She dressed herself up to the nines and went to theparty. in the nineholes:in the difficult situation nine-men's morris: morris played with nine counters A cat has nine lives: A cat can move so fast and jump sowell that he seems to escape being killed many times. 从以上的解释还可以发现一个规律：数字"九"及其倍数在西方也被广泛运 用于文娱和体育活动中。如， 保龄球(bowling )中的瓶状木柱数(ninepins) 为"九"; 高尔夫球 球场有一十八个洞：跳子棋的棋板上各 方均为九个孔; 古 时英国还有一种九个男人一起跳的舞蹈(morrisdance)等。由此看来，数字"九" 也倍 受西方人的青睐。 总之，在东西方文化中，数字"九"含有以下主要共性： 1)东西方大多数人把数字"九"看成神秘的数字， 其象征意义均有"神 圣"之意。 2)在东西方文化中，数字"九"均可虚指多数。 3)数字"九"被广泛运用于文体项目中。 数字“九”在东西方文化中的个性恐怕主要在于：对中国人来说，其神奇色 彩要比西方人更浓;其象征意 义的历史在东方文化中比西方文化中更悠久;其 涉及面在东方文化中比西方文化中更广泛。 三、数字"九"的翻译问题 罗马西塞罗说过："翻译不是字当句对，而是保留语言的总风格和力 量。""按分量而不是按数量译词" 。此处所说的数字是指经过神化、泛化、 虚化了的"虚数"，"实数"的翻译不在此例。根据这一理论，结合 东西方文 化的共性与个性，可采用如下的翻译方法，并遵循以下的翻译原则。 可采取的翻译方法主要有： (一)保留原数字 . We thought our cat would be killed when he fell fromthe roof of the house. He was not, he used up one of his ninelives. 我们以为我们的猫从屋顶掉下来会死了，它并没死，只失掉九条命中的一条。 这样翻译过来，人们很容易接受，因为人们已熟悉"猫有九命"这个成语， 并能够促进东西方文化的融合 。 (二)转换成各民族喜爱的数字 out of ten——十之八九 nine days' wonder———可翻译为"昙花一现"， 这样翻译可以加深对奈 达的"对等"和纽马克的"转 换"翻译理论的理解。 (三)增舍数字 比如，"九死一生"可翻译成"a narrow escape from death;survival after many hazards";又如 ，"九九归一，还是他说的话对。"可翻译成"All things considered,what he says is right."其译文均 舍弃了数字，转译其 形象意义。 应遵循的原则主要有： (一)民族性原则 比如，汉语中的"费了九牛二虎之力"，《汉英词典》(外研社，1996)的译 文有三个："strain onese lf to the limit; use everyounce of one's strength; make herculean efforts"。笔者认为第二种译文 "use every ounce of one's strength "更符合"民族性原则”，成功地将东方文化中该成语的比喻意义转 化成了西方文化语言中的形象意义。 (二)习语性原则 比如："匡超人此时恍若亲见瑶宫仙子，月下嫦娥，那魂灵都飘到九霄云外 去了。"(《儒林外史》)， 其译文为"Kuang felt that he was gazing at a goddess and his spirit had flown to heaven."这种译 文因遵循了"习语性原则"， 充分地体现了人类交际行为的一个最根本原则——语言——符号的经济原则。 (三)形象性原则 数字用于模糊意义时，一般都失去了其数量意义而具有形象意义。翻译时， 必须越出其理性意义而捕捉其 与 其它 的词结合后所产生的形象意义。 比如："飞流直下三千尽，疑是银河落九天(李白)。"此句诗中的"九天" 的形象意义为"极高的天空 "，因此，可翻译成"Down itcascades a sheer three thousand feet—As if the Silver River [. the Milky. Way]were falling from heaven!"猜你喜欢： 1. 毕业英语论文范文 2. 英美文学毕业论文优秀范文 3. 商务英语专业毕业论文范文 4. 大学英语毕业论文范文 5. 英语专业论文范文 6. 本科英语专业论文范文
感谢培养教育我的XX学校，XX浓厚的学术氛围，舒适的学习环境我将终生难忘！祝母校蒸蒸日上，永创辉煌！祝校长财源滚滚，仕途顺利！感谢对我倾囊赐教、鞭策鼓励的XX大学X系诸位师长，诸位恩师的谆谆训诲我将铭记在心。祝恩师们身体健康，家庭幸福！感谢论文中引文的原作者，他们都是法学界的名师大家，大师风范，高山仰止。祝他们寿域无疆，德业永辉！感谢同窗好友XXX、XXX、XX、XX、XXX以及更多我无法逐一列出名字的朋友，他们和我共同度过了四年美好难忘的大学时光，我非常珍视和他们的友谊！祝他们前程似锦，事业有成！家有娇妻，外有二房！最最感谢生我养我的父母，他们给予了我最无私的爱，为我的成长付出了许多许多，焉得谖草，言树之背，养育之恩，无以回报，惟愿他们健康长寿！感谢我的牌友孙XX、杨XX、杨XX、王X、赵X，他们和我一起度过了大四无聊的时光，让我在写作之余能有很好的休闲活动。祝他们以后多培养牌坛新秀！感谢我的烟友姜X、丁X、冯XX、田XX。在我没烟抽的时候他们总能毫无吝惜的将自己的烟分给我抽，尤其是在本文写作过程中，我废寝忘食，足不出户，烟抽的很快，他们给予我很大帮助，燃上一支烟，文思如泉涌，快乐似神仙！祝他们永远都有好烟抽！最后要感谢我自己，没有自己的努力，本文是无论如何业完不成的！感谢我以最大的毅力完成了四年大学学习，在这个环境里我能洁身自爱，出淤泥而不染保持一颗纯洁的心，真的是很不容易！祝自己身体健康，权财两旺！家里红旗不倒，外面彩旗飘飘！ 大学三年学习时光已经接近尾声，在此我想对我的母校，我的父母、亲人们，我的老师和同学们表达我由衷的谢意。 感谢我的家人对我大学三年学习的默默支持；感谢我的母校桂林师专给了我在大学三年深造的机会，让我能继续学习和提高；感谢桂林师专的老师和同学们三年来的关心和鼓励。老师们课堂上的激情洋溢，课堂下的谆谆教诲；同学们在学习中的认真热情，生活上的热心主动，所有这些都让我的三年充满了感动。 这次毕业论文设计我得到了很多老师和同学的帮助，其中我的论文指导老师黄志敏老师对我的关心和支持尤为重要。每次遇到难题，我最先做的就是向黄老师寻求帮助，而黄老师每次不管忙或闲，总会抽空来找我面谈，然后一起商量解决的办法。黄老师平日里工作繁多，但 我做毕业设计的每个阶段，从选题到查阅资料，论文提纲的确定，中期论文的修改，后期论文格式调整等各个环节中都给予了我悉心的指导。这几个月以来，黄老师不仅在学业上给我以精心指导，同时还在思想给我以无微不至的关怀，在此谨向黄老师致以诚挚的谢意和崇高的敬意。 同时，本篇毕业论文的写作也得到了韦芳、谭冬柳等同学的热情帮助。感谢在整个毕业设计期间和我密切合作的同学，和曾经在各个方面给予过我帮助的伙伴们，在此，我再一次真诚地向帮助过我的老师和同学表示感谢！（编辑：pulp） 大学生活一晃而过，回首走过的岁月，心中倍感充实，当我写完这篇毕业论文的时候，有一种如释重负的感觉，感慨良多。 首先诚挚的感谢我的论文指导老师**老师。她在忙碌的教学工作中挤出时间来审查、修改我的论文。还有教过我的所有老师们，你们严谨细致、一丝不苟的作风一直是我工作、学习中的榜样；他们循循善诱的教导和不拘一格的思路给予我无尽的启迪。 感谢三年中陪伴在我身边的同学、朋友，感谢他们为我提出的有益的建议和意见，有了他们的支持、鼓励和帮助，我才能充实的度过了三年的学习生活。 在本人的写作过程中，XXX老师给予了大力的帮助和指导，在此深表感谢！同时也感谢其他帮助和指导过我的老师和同学。 最后要感谢在整个论文写作过程中帮助过我的每一位人。 首先，也是最主要感谢的是我的指导老师，XXX老师。在整个过程中他给了我很大的帮助，在论文题目制定时，他首先肯定了我的题目大方向，但是同时又帮我具体分析使我最后选择失地农民的养老保险这个具体目标，让我在写作时有了具体方向。在论文提纲制定时，我的思路不是很清晰，经过老师的帮忙，让我具体写作时思路顿时清晰。在完成初稿后，老师认真查看了我的文章，指出了我存在的很多问题。在此十分感谢李老师的细心指导，才能让我顺利完成毕业论文。 其次，要感谢帮我查资料的张超同学，后期因为实习的关系，不能随时去学校的图书馆查阅资料，在此也十分感谢他能抽出时间帮我找的一些外文资料。 值此本科学位论文完成之际，首先要感谢我的导师XXX老师。X老师从一开始的论文方向的选定，到最后的整篇文论的完成，都非常耐心的对我进行指导。给我提供了大量数据资料和建议，告诉我应该注意的细节问题，细心的给我指出错误。他对分时电价领域的专业研究和对该课题深刻的见解，使我受益匪浅。X老师诲人不倦的工作作风，一丝不苟的工作态度，严肃认真的治学风格给我留下深刻的影响，值得我永远学习。在此，谨向导师XXX老师致以崇高的敬意和衷心的感谢！My deepest gratitude goes first and foremost to Professor aaa , my supervisor, for her constant encouragement and guidance. She has walked me through all the stages of the writing of this thesis. Without her consistent and illuminating instruction, this thesis could not havereached its present , I would like to express my heartfelt gratitude to Professor aaa, who led me into the world of translation. I am also greatly indebted to the professors and teachers at the Department of English: Professor dddd, Professor ssss, who have instructed and helped me a lot in the past two years. Last my thanks would go to my beloved family for their loving considerations and great confidence in me all through these years. I also owe my sincere gratitude to my friends and my fellow classmates who gave me their help and time in listening to me and helping me work out my problems during the difficult course of the thesis.
Market Research and Export Promotion Export Marketing Plan The marking plan is the basis on which all the overseas promotion is formulated. To devise the marketing plan involves reconciling the export strategies and objectives of the manufacturer into marketing marketing plan embraces many elements including market research project, promotion/advertising details, products involved and their quantity available, distribution arrangements and total volume/value of goods Where relevant, various costing information should be included, particularly the research and advertising budget. Overall; the plan must be realistic and should have a clear sense of purpose and direction Export Market Research Before making goods for a new overseas market, as in the home trade, it is necessary to discover first of all if the goods can be sold profitably in that market. To answer that question is one of the objects of market research. Export market research, in particular, is a study of a given market abroad to determine the needs of that market and the methods by which the products; can best be supplied. It may be carried out to determine: 1. If a new product likely to find a market. 2. Whether an established product is likely to meet with a good demand in a new market. sales of a product have declined, either generally or in a certain area Here, in this chapter is laid on the first point: Market research is vital to success in overseas Markets To look for a suitable market an exporter must consider, for example: and Economic Conditions Countries with different political and economic systems take different attitudes toward foreign trade policies and regulations concerning import and export，foreign exchange control，customs, duties and other tariffs will greatly affect the suitability for a new market. and Climatic Conditions The suitability of his products: heavy clothing is not worn in hot climates; mountaineering equipment would not be in demand in a flat country. 3. Social Conditions If there is a low standard．of living with poor wage levels, there nay be no market for television sets or cars or luxury products. It may be desirable, even necessary,for price lists and sales promotion literature to be translated into a local language,with local units of measurement 5 and of the survey questionnaire and in the interviewing process. Surveys may be very expensive, and they are time--consuming: Another key weakness is that respondents often cannot or will not give true answers. The interviewing in the survey may be done by the researcher in person, by telephone, or by mail. Interviews Personal interviews are more flexible than the other two types because interviews can alter the questions to fit-the situation as they see it: They are able to probe snore deeply if an answer is not satisfactory. Ordinarily, it is possible to obtain more information by personal interview .than by telephone: or mail. Also, the interview can by observation; obtain data regarding the respondents'socioeconomic status-their home ,neighborhood, and apparent standard of living. The major limitations of this method of interviewing are its relative high cost, the length of time needed to conduct the survey, and the chance of introducing ,errors during the interviewing. 2. Telephone Survey In a telephone survey, the respondent, is approached by telephone, and interview is completed at that time. Telephone surveys can usually be conducted more rapidly and at less cost than either personal or mail surveys. Tele: phone surveys are lees flexible than personal Interviews, but more flexible than mail survey. Another significant advantage is that a telephone. survey -may be timely. For instance, people may be asked whether they are watching television at the moment and; if so, the name of the program and the sponsor. One limitation of the telephone survey is that interviews must be short: Lengthy interviews cannot be conducted satisfactorily over the phone. by Mail Interviewing by mail involves mailing a questionnaire to potential respondents and having them return the completed form by mail. Mailed questionnaires ape more economical than personal interviews and are particularly useful in national surveys,Also, if the respondents remain anonymous, they are more likely to give true answers because they do not feel the need to impress the interviewer. A major problem with mail' questionnaires is the Compilation of a good mailing list, especially for a broad-scale survey. If the sample can be drawn from a limited list, such as property taxpayers in certain counties or subscribers to a magazine, the list presents no significant limitation concerns the reliability of the questionnaire returns, Particularly when the returns are-anonymous. If the respondents have characteristics that 6 differentiate them from nonrespondents, the survey results will be invalid. Further,the questionnaire must be reasonably shorted the questions very simple; there is no to explain in a puzzling question. Ideally :Yes.'' or“No" or prechoice type of :produces the best results. Here is an example: Questionnaire for Market＿Research on Smoking A. Do you smoke cigarettes? Yes/No (If No,terminate) B How. many do you smoke a day? C. What size of cigarette do you smoke ? Mini ,Standard ,Large D. Do you smoke filter tips.? Yes/No E. Do you smoke menthol cigarettes?一Yes/No Observational Method In the observational method, the data are collected by observing some action of the respondent: No interviews are involved, although an interview may be used as a follow-up to-get additional information. For instance,if customers are observed buying beer in cans instead of bottles; they may be asked; why they prefer that one form of packaging to the other. Information may be gathered by personal or mechanical observation. In one form of personal observation the researcher poses as a customer in a store. This technique is useful in getting information about the caliber of the -sales people，or in determining what brands they push. Mechanical observation is illustrated by an electric cord stretched across a high way to count the number一of cars that pass during a certain time period The observation method has several merits. It can be highly accurate．Often it removes a11 doubt about what the customer does in: a given, situation. The consumers are unaware that they are being observed; so presumably they action theft usual fashion. The observation technique reduces interviewer bias. However, the possibility of bias is not- completely eliminated as long as people are used as :observers. Another disadvantage is that the technique is limited in its application. Observation tells what happened; but it cannot tell why. It cannot delve into motives, attitudes,or opinions. Experimental Method The experimental method of gathering primary data involves the establishment of a controlled experiment that stimulates the real market situation as much as possible. The theory is that' the small-scale experiment will furnish valuable information f tar designing a large scale marketing program. 7 The experimental method may be used in several different ways. In one instance, a firm may manufacture a few units of a product and give them to employees or consumers to try out: Probably the major application of the experimental method has been in market testing. This technique consist establishing a control market, in which all factors remain constant and one or more test markets,in which one factor is varied. A firm may be trying to determine whether to change the color of its city A, the product is marketed in its traditional color. In each of cities B, C, and D, a different color is used. All other factor are kept constant. By measuring sales in the four market over a period of time;．the manufacturer, hopes to determine which color is most effective. The outstanding merit of the experimental method is it realism. It is the only one of the three methods of gathering primary data that stimulate an actual maket situation. The problem is that it is requires long periods of careful planning and administration. Analyze the Data and Prepare a Report The final steps in market research project are to analyze the data and interpret the findings. Information gathered from market research is a guide to the invention，production and sales of the products for which there is a market. Today sophisticated electronic data processing equipment enables a researcher to tabulate and analyze masses of data quickly, and inexpensively. The end product of the investigation is the researcher's conclusion and recommendations, submitted, in written form on which the company's policy and proceedings concerning export promotion are based. Export Promotion-Advertising After deciding there are good prospects, for his goods abroad through the study of the market research investigation, the maker or the exporter will, of course; take measures to promote, exporting of the goods to that market. A most important measure in this respect is to advertise; the aid to trade that deals with the problem of giving information about the goods and 0helps to put buyers and sellers in touch with one another. By means of advertisements a supplier, tells people what goods he has for sale and emphasizes their good points in the hope that people will buy them. Advertising can, be undertaken by the company's sales or publicity department; or an advertising agcy is to be．engaged as an adviser. Purpose of Advertising Inform 8 Advertising can be used to place facts before public. An advertisement for a car may include some technical details, so that part of the advertisement is informative. Another advertisement may be .entirely informative,such as the announcement of the opening of a new To Persuade although the advertisement for the car may give some facts, its over-all objective is to persuade people to buy the car. To do this various subtle methods may be used. The illustration, for instance; may give an exaggerated impression of the car's power The wording and the lay-out may be designed to appeal to the emotion rather than the mind: If you study some advertisement for practical products, you will find that they contain little or no technical information. One would not expect to find a .scientific analysis in an' advertisement for a cake of toilet soap, of course, but an examination of advertisement for. medicinal goods will show that the appeal is mainly to the : To Remind Some advertisements aim merely to keep the name of :the product before the public. A newspaper advertisement may consist of only a picture of a packet of cigarettes; a bus may carry,the name of an insurance company; a poster may display a well-known advertising phrase. They say nothing but serve a useful. purpose in constantly reminding the public of, the, name of the product Advertising Media The term "media" means the forms used 'to carry advertisement. The choice of media depends upon the product and the audience the advertisement is aimed at For example, very few people are interested in coins. A coin dealer would want to appeal to that small number of people and to no one else. He would therefore advertise in a magazine which most coin enthusiasts read. The cost of advertising in newspapers large depends upon the circulation of each a newspaper sells a million copies, it is possible (although not probable) that a million people will read an advertisement in it. Some pages in a newspaper are more expensive to advertise in than are others, because most people will read the general news pages but only some will the pages devoted to sport, fashion, the arts; etc. Different一types of people read different newspapers, so an advertiser will use those papers whose readers are likely to be possible buyers of his products. For example, an art gallery would not advertise in a "popular" news paper because few of its readers would be likely to be visitors to art galleries. 2 Magazines The same principles about which media to use also apply to magazines. There are magazines which men read, those which women read and those which both read. Within each 9 group there is specialization, so that one magazine will be read by one "social group" and not by another. 3. Radio and Television These are the most、expensive of advertising media. A broadcast at a "peak time"will be heard or seen by millions of people: If only a tiny fraction of them respond, the huge cost twill have been justified. One reason for the success of such advertising is that it is difficult to ignore. A broadcast will be heard: or seen by everyone using a radio or television set; even if only subconsciously, it will make an impression. On the other hand, when you read a newspaper or a magazine you will not even notice most of the advertisements A radio or television advertisement must make an instant appeal. There may be only 30 seconds to get the message across; so its impacts must be immediate. 4 Outdoor Advertising This includes posters, advertisements on vans and buses and in trains. The message must be simple and short, perhaps with an immediately recognizable illustration. Selection of Customers-Credit information Once the overseas' market has been found, the next step is to look for suitable customers with whom the maker or exporter expects to establish good business relationships. Undoubtedly, he wishes to deal with those customers of high credit standing, and that is one of the chief factors to consider at the tune of setting up new business information about the credit or financial standing of an overseas trader can be obtained from various sources. They are chiefly banks, trade associations professional credit information services, and consulates abroad. Upon application for or on receipt of letters asking for the credit standing of the foreign trader in question these organizations are willing to provide, without any responsibility on their part,a credit or financial report on the trader, which is usually considered as private and confidential. The report is based on the relative references, files, and records they have kept or on the result of an investigation made accordingly. In view of the financial or credit status stated or recommended in the report alongside of other factors the maker .or manufacturer may freely consider the intended customer acceptable or not.
Thesis For Graduation毕业论文Thesis For Academic Degree学位论文Thesis表示比较严肃的文章，是带有一定目的的，研究性的文章。学位论文，研究报告。
英语专业毕业论文范文(1) english paper A Brief Analysis of english teaching in senior high school Abstract: Classroom teaching is the main way for students to learn English. But in senior high school, a lots of probelms still exsit in the English teaching especially in the teaching of reading and writing. In this paper, the importance and methods of reading and writing will be further discussed. Key words: reading writing techniques Introduction: Classes should be learner-centered, with meaningful, functional activities, often, classes begin by finding out what the students don’t know. These classes operate on the assumption that there is a great deal of information that students lack and that the teacher and textbooks will impact that information to the students. Teachers who hold this assumption view students as plants waiting passively to be fed and watered. But I think the students should be regarded as explorers, active learners who bring a great deal to the learning process and at the same time, draw from their environment as they develop new understandings. The basic principle will be used in the teaching of reading and writing. Section One------ How to teach reading I. Why teach reading There are many reasons why getting students to read English texts is an important part of the teacher’s job. In the first place, many of them want to be able to read texts in English either for their careers, for study purposes or simply for pleasure. Anything we can do to make reading easier for them must be a good idea. Reading texts provide good models for English writing, provide opportunities to study language vocabulary, grammar, punctuation, and the way to construct sentences, paragraphs and texts. Lastly, good reading texts can introduce interesting topics, stimulate discussion, excite imaginative responses and be the springboard for well-rounded, fascinating lessons.